HP's Mobilize Your Business Program Delivers Optimized Solutions for Mobile Workplace

By CIOReview | Tuesday, July 29, 2014
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PALO ALTO, CA:  HP has announced the Mobilize Your Business Program, developed in conjunction with Microsoft and Intel to help channel partners capitalize on the growing business mobility market.

The new program combines hardware and software solutions designed to help businesses to more seamlessly integrate mobile technology into their workplace with channel offerings to drive partners’ growth and meet evolving customer needs. The solutions comprise HP’s ecosystem of business-optimized tablets and convertible PCs, powered by Intel processors that deliver the necessary reliability and processing power, and integrated with Microsoft workflow solutions and vertical applications to help businesses redefine workflows, enhance worker productivity and deepen customer connections.

 “As the workplace becomes increasingly mobile, enterprises and small and medium businesses require business-ready mobile devices that optimize productivity, reliability and security,” says Michael Park, vice president and general manager, Mobility and Software.

The Mobilize Your Business Program provides customers with mobile hardware and software solutions that fit seamlessly into the workplace, and arms channel partners with the training, sales and enablement tools, and marketing resources that will help them stay competitive in the evolving mobility market,”  Business Personal Systems, HP.

Solutions for the mobile workplace

The Mobilize Your Business Program provides enterprises and small businesses with; tablets such as the HP ElitePad 1000 and HP Pro Tablet 610 that provide a total business solution with increased mobility and security. This includes a complete HP Smart Jacket ecosystem for the ElitePad 1000 to maximize productivity, security and ease of use; Detachable two-in-one notebooks such as the HP Pro x2 612 and HP Pro x2 410 which offer optimal flexibility at work and on the go; Retail point-of-sale solutions including the HP TX1 POS Solution and HP MX10 Retail Solution that help businesses deliver a secure and simple retail experience to their customers.

Businesses also can take advantage of office and third-party apps, financing options and services solutions for horizontal offerings and industry-based vertical solutions focusing on education, healthcare, retail and hospitality, travel and transportation, and manufacturing and construction.

"Businesses want full mobile technology solutions for their employees and their customers, and that trend will continue to increase. Customers want devices that enhance worker productivity. They also need reliable, high-performance hardware, with enterprise-ready security features and optimized power consumption. The partnership with HP and Microsoft aims to do just that," says Erik Reid, vice president, Mobile Communications Group at Intel Corporation.

Channel-optimized resources fuel partner growth

As part of the program, HP, Intel and Microsoft will work together to provide channel partners with a full suite of training, sales and marketing resources, and better positioning them to drive growth and meet evolving customer needs. This includes; a specialized channel certification program designed specifically for HP and Microsoft authorized resellers, and spanning training, certification, incentives and rebates. Marketing support such as road shows, channel recruitment opportunities, internal training and customer engagementSales enablement including access to HP sales plays, cross-selling resources and customer assessment support.