Microsoft's Android Strategy Starts Rolling with Cyanogen Deal
FREMONT, CA: Microsoft continues to demonstrate its increasing focus towards Android as the tech giant pairs with the nascent Android-based mobile operating system company, Cyanogen, to bring its popular software on Android platform. Microsoft already has a deal under its belt with Chinese mobile phone manufacturer, Xiaomi, where it is testing deployment of its latest and much hyped Windows 10 operating system as an overlay on Android platform.
Eye on Google
The archaic adage of enemy’s enemy is a friend holds ground till date: Cyanogen has been vocal about its criticism towards Google’s Android business strategy. The company has come up with its own Android variant which it says is more customizable based on the users’ needs and there are no restrictions as such that gives plenty of room for innovation. The platform that it has built will provide more options for third-party developers and service providers to monetize their efforts, the company believes.
Microsoft, under Nadella’s leadership, realizes that they need to boost the proliferation of their software on a wider scale cutting across platforms. Breaking down the silos, Microsoft wishes to provide its popular Microsoft services to Cyanogen OS users. These services include Bing services, Skype, OneDrive, OneNote, Outlook, and Microsoft Office.
Breaking new frontiers, Microsoft’s consumer apps and services for productivity, messaging, utilities, and cloud-based services will be integrated with Cyanogen. Microsoft will be responsible to build native integrations on Cyanogen OS, according to the deal.