Acuiti Labs
Unlocking Q2C Efficiency for Maximum Business Value

For large enterprises, transforming the quote-to-cash (Q2C) process can identify potential inefficiencies and new revenue opportunities to drive significant value. Acuiti Labs offers precisely this insight, guiding organizations through a structured maturity assessment to pinpoint the current level of their Q2C process and identify areas with potential for meaningful improvement.

Positioned as a strategic partner, the company combines SAP expertise and proprietary solutions tailored for complex, high-revenue, services businesses. Its journey began with Manoj Harbhajanka, Founder and CEO, recognizing an opportunity within the Q2C space. The insight came after SAP acquired Highdeal and developed the billing and revenue innovation management (BRIM) technology. While systems like SAP were well-equipped for sales order management, production management and procurement, they failed to accommodate newer billing models such as evergreen contracts, subscription-based billing and usage-based billing. This gap forced organizations to modify their SAP systems to meet the evolving needs. In response, Acuiti Labs leveraged BRIM to deliver innovative solutions across multiple industries, addressing the long-overlooked requirement of businesses to transform and optimize their Q2C processes.

"We take immense pride in the fact that every consulting exercise, engagement and implementation we have undertaken, has consistently delivered exceptional results, ensuring lasting success for our clients"

Leveraging SAP BRIM to Develop Tailored Products and Services

Acuiti Labs offers four tailored services—business consulting, implementation, bespoke products and application management—specifically designed to address challenges associated with Q2C. Its business consultation services include a comprehensive mapping of the client’s Q2C processes alongside maturity assessments, providing a clear roadmap and tools for necessary improvements.

The company drives value realization by providing implementation services throughout this journey. Its focus is on automating Q2C effectively, reducing manual errors, delivering value-based revenue models and nurturing long-term client relationships. Acuiti Labs offers robust application management services for real-time monitoring, continuous improvement and ongoing support to further optimize this process.

“We take immense pride in the fact that every consulting exercise, engagement and implementation we have undertaken, has consistently delivered exceptional results, ensuring lasting success for our clients,” says Manoj Harbhajanka, Founder and CEO.

The company’s diverse portfolio of full-fledged products is tailored to specific markets, such as postal services, connected cars, logistics, hi-tech, telecom and mobility-as-a-service. These products, designed to enhance the overall Q2C experience, incorporate Acuiti Labs’ proprietary intellectual property (IP). They seamlessly integrate with SAP systems, augmenting SAP’s capabilities and improving internal operations for clients and their end customers.

In particular, its Q2C self-service billing portal serves as an extension of SAP’s back-end solution. It distinguishes itself by providing a front-end interface that is not included in SAP’s standard offerings. The portal lets customers directly interact with the back-end system and access essential features such as reviewing contracts, tracking and managing payments, enabling service modifications, invoice payments and dispute resolution. The products are also deployed as accelerators for clients that do not require the complete product but seek the implementation of a bespoke solution. Acuiti Labs ensures the integration of these accelerators effectively, driving success for its clients.

The company’s highly skilled workforce is central to delivering the high customizability offered through its services and products. Along with deep industry knowledge in various sectors, every employee is equipped with specialized tools and expertise in Q2C, enabling Acuiti Labs to deliver exceptional solutions fine-tuned to meet clients’ unique needs across diverse sectors.

Its well-rounded proficiency across these industries equips the company to engage effectively with diverse consulting projects. For instance, it can address revenue leakage, a common challenge in several industries, by swiftly identifying potential areas for revenue loss and collaborating with clients to implement targeted solutions that close these gaps. This proactive approach allows Acuiti Labs to identify and address key business challenges and optimize their performance by simplifying processes, automating intercompany, eliminating manual reconciliation and improving credit management.

The company drives business value for clients by leveraging this expertise to streamline operations. It reduces revenue leakage, optimizes cash flow, enables faster time to market (TTM) and improves non-commodity revenue, enhancing customer satisfaction. These drivers contribute to higher customer retention and profitability and maximize value for businesses and shareholders.

Our approach to design and implementation is distinct, as we focus on end-to-end perspective rather than addressing components piecemeal

Exceptional Client Onboarding for Value Realization

The company’s strong customer retention is attributed to an exceptional client onboarding process, which typically spans multiple levels within the organization, including key decisionmakers such as the CXO, CFO and CEO alongside the IT department. This allows it to comprehensively understand the client’s landscape and facilitate the alignment of expectations at the enterprise level where value realization is achieved. By engaging senior stakeholders, who are the primary business leaders with the strategic mandate to drive business transformation, and ensuring they can identify and understand the outcomes, Acuiti Labs establishes a solid business case.

Upon establishing the business case, the company presents a proposal and then proceeds with the onboarding process, where it conducts workshops and outlines the SAP BRIM system’s design. Upon completion of the design, Acuiti Labs shares it with the clients, demonstrating where value creation will occur. In the case of critical design decisions, it presents a comprehensive analysis of the pros and cons of each option and walks the customer through the potential short—and long-term impacts, paving the way for a successful implementation.

During the implementation phase, Acuiti Labs leverages its extensive expertise in SAP BRIM and tailors its implementation approach to the specific needs of Q2C while aligning with SAP’s Activate methodology. The process then moves to testing, which includes internal system integration testing (SIT), user acceptance testing and deployment, followed by hypercare support to enable a smooth transition and address any issues.

“Our approach to design and implementation is distinct, as we focus on end-to-end perspective rather than addressing components piecemeal,” adds Harbhajanka.

While SAP implementations traditionally follow a waterfall methodology, the team at Acuiti Labs integrates agile principles into their process. By ensuring results are regularly visible to clients through sprint cycles, the company facilitates direct engagement rather than relying on a traditional “black box” approach where requirements are gathered, and solutions are developed in isolation. This unique approach combines agility with SAP’s methodology, enabling ongoing collaboration and effective client feedback.

Acuiti Labs has firmly established itself as a global leader in the Q2C consulting space, a distinction affirmed by SAP. Its international presence spans the US, UK, Europe and India while expanding operations to crucial Latin American markets such as Mexico, Argentina, Brazil, Chile and Columbia. As it continues to scale and evolve within the SAP ecosystem, Acuiti Labs remains dedicated to redefining industry standards, empowering businesses worldwide to optimize their Q2C processes and driving lasting success.