Bolt Solutions, Inc.: Own the Insurance Customer Relationship Regardless of their Need

The insurance sector has come a long way from agents on foot or in their storefront being the only insurance distribution option. Like many business-to-consumer transactions today, insurance buying and selling is moving online and shifting to an “Omni-channel distribution” model. However, moving insurance from a traditional agent/consumer model to provide more buying options through an Omni-channel relies heavily on technology. Yet, traditional insurance IT environments were rarely designed to be consumer-facing. As a result, the move to Omni-channel brings with it new challenges for insurers, in technology, product options, and process. “Today’s focus is on creating an easier way for insurers and their customers to do business,” remarks Eric Gewirtzman, CEO of Bolt Solutions, Inc. Before, a sale took place face-to-face between agent and prospect, typically followed by an underwriting process that could take weeks to complete. But, companies like Apple, Google and Amazon have changed consumer expectations when it comes to the buying experience. Today’s consumer wants all the information at their fingertips, the options presented in an easily understood format, and the ability to make a decision and have insurance coverage in minutes rather than days or weeks. “What we enable our insurance company customers to do is to effectively deliver an Omnichannel distribution experience, as well as meet the needs and expectations that come with it,” notes Gewirtzman. “In doing so, it is also important for insurers to recognize the value of that customer relationship, because in today’s world, owning the relationship for the long term is more valuable than a one-time sale.”

The BOLT Platform combines a SaaS-based technology offering with all the other elements required—the people, processes, and markets—to provide a powerful sales and distribution Omni-channel environment. “The BOLT Platform acts as a bridge between buyers of insurance, whether it’s the consumers or agents, and the markets for insurance,” explains Gewirtzman. “Our platform allows any insurance company to provide any insurance product and the best possible customer service across virtually any channel.”