Having been in business for over 3 decades, Bradmark Technologies has gone through several generations of database technology, from the network databases, to the relational, to the object oriented, which ultimately became absorbed into the relational model. Most recently, it witnessed the entrance of SAP into the database world, which for the last two decades has been one of the largest application software developer in the market. Now SAP, through the announcement of its HANA in-memory database, and the acquisition of Sybase’s ASE and IQ databases, has emerged as a serious contender in the database space. Working closely with SAP, Bradmark has expanded its offering from just providing database tools, to a full service company – providing SAP database technology, its internally developed suite of database monitoring technology, and consulting services to assist customers fine tune their database environment. Due to its former relationship with Sybase, Bradmark has established an excellent reputation in this market to better serve SAP customers.
"Our programs are so successful that SAP encourages companies to purchase from us, as we deliver more value"
Unlike various other SAP resellers who are in the application space, Bradmark sets itself apart by being a specialist in reselling database and technology solutions. They are intent on capitalizing on the current scenario and establishing a large footprint to stay ahead of the curve. The company has a fairly large customer base, thanks to their commitment to provide superior customer experience by going out of their way. 50 of the Fortune 100 and over 280 of the Fortune 500 have been customers of Bradmark over its 30 year period. Today, they are positioned in all the top healthcare and insurance companies including the likes of Mayo Clinic, UnitedHealth, WellPoint and Blue Cross Blue Shield.
Bradmark strives to be the “go-to”, full-service provider for SAP database and technology users. They intend to continue providing innovative and enhanced monitoring tools and technology to help customers solve problems effectively, while expanding their business and going deeper into the retail space. The company also wants to take their products to the next level by incorporating artificial intelligence and automating processes.