Cut Throat Marketing
Successful Digital Marketing Initiatives Guaranteed

Traditional marketing tactics have slowly become obsolete in this age of digital transformation. Creating a digital marketing strategy can incur exorbitant costs if not done right, and a lot of businesses fail to see any significant return on their investment. When margins are thin, every investment choice is critical, which is why a digital marketing strategy that helps businesses achieve, and exceed their goals is essential. Columbia based Cut Throat Marketing offers an all-encompassing, no-nonsense approach to digital marketing. Using comprehensive assessments, they get to know each client and their company mission inside and out. Resulting in a digital marketing strategy that includes SEO, website strategy and design, and Google PPC management to edge out the competition and deliver a guaranteed return on investment.

Cut Throat Marketing’s clients have one thing in common: They’ve built their business from the ground up. Whether they’re a small, single person proprietorship/business, or a multi-location franchise, CTM has a solution for them. Focusing on clients with integrity and a solid business model, allows CTM to fully invest in each business on every level and provide unique digital marketing services customized to each client's needs. What makes the process so unique, is the depth of research that takes place to understand a business, and therefore help it grow. “We function as a client’s in-house marketing team that delivers customized strategies designed to help expand their customer base, increase revenue, and stand out against competitors,” says Cynthia Giles, Founder, and CEO of Cut Throat Marketing.

During the comprehensive onboarding process, no rock is left unturned when searching for opportunities to increase revenue. Cut Throat Marketing covers everything from meticulously analyzing the client's industry, to delivering detailed branding packages. Implementing a content-driven SEO strategy, along with PPC services guarantees a steady ROI as soon as their new website goes live. Designing functional, fast, and intuitive websites that are appealing, engaging, and most of all profitable, ensures every piece of the digital marketing strategy works in synergy. “Our approach to digital marketing relies on using multiple platforms to drive brand awareness and acquire new customers,” adds Geoffrey Giles, Chief Operating Officer, and Lead SEO Strategist of Cut Throat Marketing.

We function as a client’s in-house marketing team that delivers customized strategies designed to help expand their customer base, increase revenue, and stand out against competitors

Generating more successful leads and sales online comes as standard, as you can see with the results of Kay Plumbing, one of Cut Throat Marketing’s clients that had experienced subpar results with another digital marketing firm. Revamping their website, along with using social media and advertisements to pull in prospects, meant Kay Plumbing instantly got the results they wanted. Adding an integrated performance measurement system allowed the monitoring of marketing performance and return on investment in real-time. Installing a review management system automatically enticed Kay Plumbing’s happiest customers to leave stellar reviews. Since partnering with Cut Throat Marketing, the client observed 600% organic traffic growth, hundreds of satisfied online reviews, multiple job applications per week, and most importantly, hundreds of quality leads every month.

Cut Throat Marketing works as an extension of each client’s business, acting as an in-house digital marketing team, without the overhead. Striving to deliver guaranteed results based on actionable goals such as increased number of leads, rather than Google keyword rankings, ensures the success of each partnership. By breaking down technical details and metrics into everyday terms, clients have full transparency and understanding of their digital marketing initiatives, website domains and advertising accounts. Based in Columbia, South Carolina, the company offers its services both locally, and nationally, and continues to expand their reach with a new host of digital marketing solutions, including banner ads and OTT advertising for businesses across the country. As a one-stop digital marketing shop, Cut Throat Marketing is dedicated to producing solid results that exceed expectations and help businesses stay ahead of the competition.