With speed-to-market being the driving force in the fashion and apparel industry today, Datacolor’s solutions hit the bull’s bye by eliminating the need to spend valuable time in developing and matching colors. Every day, the company’s dedicated teams interact and collaborate with internal and external teams to advance the ways of orchestrating innovative solutions. Replacing the human eye with a color measurement device allows the assessment of color to be consistent, and makes it independent of individual interpretation.
Datacolor offers a wide array of products, including Match Pigment 4 and ColorReader to name a few. Designed for professionals operating in paint and plastic industries, Match Pigment 4 aids artists in achieving the desired color confidently and effortlessly. On the other hand, ColorReader identifies and matches a paint color to the preference of clients, quickly. Functionally, ColorReader identifies the colors of paint and objects anywhere, and then substitutes that with similar colors while managing the color palettes systematically. In a nutshell, the unique SmartMatch technology reduces the need for physical matches and improves the match rates by up to 80 percent. For photographers and creative professionals, Datacolor also offers calibration tools to ensure accurate color, both on screen as well as in print.
With speed-to-market being the driving force in the fashion and apparel industry today, Datacolor’s solutions hits the bull’s bye by eliminating the need to spend valuable time in developing and matching colors
Having served a bevy of industries for over 45 years, Datacolor has achieved a proven track record of delivering highly accurate color instruments and software to its global customers, while having raised the bar for its competitors. The color management solutions measure any product or material, and accurately measures, for instance, the most complicated animal patterns on apparel products to lace patterns and wood. The digital color management solution gives artists a compelling vision to achieve enhanced quality, streamlined processes, and more importantly speed to market. The unique feature of the color management solution includes “digital color sharing” that ensures all the stakeholders involved remain on the same page.
To enhance the scope of its solutions, Datacolor has recently introduced SpyderX, a state-of-the-art color calibration tool for desktop monitors. Specifically, the device is designed to achieve low-light photography, and increased color accuracy, which gives creative artists the confidence to make the best outcome.
Datacolor’s partnership with Color Solutions International, a provider of color standards and communication tools for the apparel and textile industry, is a testament to its aspiration for revamping and evolving its solutions continuously. By leveraging Datacolor’s portable color measurement device—ColorReaderPRO— fashion brands and labels can accurately identify and select a color from a wide array of libraries.
Datacolor Partners with Color Solutions International to Improve Textile Color Identification with ColorReaderPRO
Lawrenceville, N.J. - Datacolor®, a global leader in color management technology, announced today a new partnership with the leading provider of color standards and color communication tools for the textile industry, Color Solutions International (CSI). Using Datacolor’s portable color measurement device, ColorReaderPRO, fashion and apparel brands can now precisely select and identify color from multiple color libraries.
“Speed to market remains a driving influence upon the fashion and apparel industry, making it essential that brands spend less and less time on color development and matching”
The implementation of CSI’s branded version, which includes the ColorWallTM and the ability to add a brand’s own colors on the ColorReaderPRO offer tremendous time and cost savings to the textile industry by eliminating the need to manually search and match textile color samples with swatches or color codes.
“Speed to market remains a driving influence upon the fashion and apparel industry, making it essential that brands spend less and less time on color development and matching,” said Tim Williams, Marketing Manager, CSI. “Through this partnership, we’re answering our customers’ call for a solution allowing them to easily and quickly select existing colors in their library or to choose a color from our 3,700+ ColorWallTM during the color palette creation process. Thanks to the compact, simple-to-use ColorReaderPRO, industry professionals will dramatically speed up their seasonal color palette development process.”
The solution allows brands to accelerate palette creation, reduce the cost of color development and ensure color quality and evaluation throughout the supply chain using the hand-held, Bluetooth®-connected ColorReaderPRO tool — helping keep these brands competitive in the fast-paced fashion industry.
“We are excited to debut this solution with our long-time partners at CSI and offer the textile industry yet another innovative color management solution,” said Dustin Bowersox, Textile Marketing Manager for Datacolor. “With the simple push of a button, designers can now match any color to the closest CSI color standard, or their existing custom color library, effectively eliminating the need for manual color look-up. Boasting industry-leading color matching accuracy, the ultra-portable ColorReaderPRO lets users capture and quickly share inspiration colors and associated palettes, while improving component matching with on-the-go color pass/fail checks.”