DRZ
New Operational Heights with Digital Scalability

Clean data facilitates informed decision-making, fosters customer retention, and enables businesses to venture into previously untapped market domains. Given the increasing significance of data-powered enterprise operations, companies must utilize complex analytics and machine learning tools to ensure a successful digital transformation.

DRZ, a data and governance solutions and services provider, plays a vital role in this regard. The company allows for the unification of data sources to provide clean and process-compliant insights that adhere to all regulatory guidelines for their respective markets. DRZ’s intelligencebased solutions, such as Precisely Data Integrity Suite, DRZ Smart data insights for Business and EngageOne, enable clients to make fast decisions and promote a data-driven culture.

“We take a data-first approach and deploy smart algorithms which allow our clients to derive regulatory compliant decision-making insights in ensuring that they are on the right path toward successful digital transformation,” says Delmar Assis, CEO and founder at DRZ.

DRZ’s – Precisely Data Integrity Suite 360 platform is designed to help clients build an IT framework that performs in-depth analysis and efficiently ascertains best practices to use information through ultra-data visibility. The platform allows users to explore every possibility in understanding their databases and apply smart algorithms through DRZ Smart data insights for Business to generate insights that accelerate business growth.

During a digital transformation journey, DRZ runs continuous checks to ensure all data-oriented tasks, such as end-user information collection and marketing, are coordinated toward achieving final digitization goals.

Once all the data is aligned and organized at a single source, clients can use DRZ’s EngageOne platform to review content and enhance their market reach.

DRZ ensures that the data is omnichannel deliverable and carefully curated to reach customers across different age groups and locations, irrespective of the advertising channel. The company also verifies the accuracy and similarity of content across all marketing channels to ensure that a business is always portrayed favorably.

We take a data first approach, and deploy smart algorithms to allow our clients to derive regulatory compliant decision making insights in ensuring that they are on the right path toward successful digital transformation

DRZ’s efficacy was tested when a major retail and hospitality company approached it for a digital transformation project. Having tried a different approach before and failing, the client approached DRZ to create a digitalization strategy aligned with their eCommerce communication programs. DRZ tested various data sources and technology applications to ensure the existing IT infrastructure was feasible for efficient digital transformation. Building an underlying data fabric layer over its data analytics framework enabled the client to establish an omnichannel strategy that could produce quicker results in answering customer queries. The client began witnessing a surge in happy customers visiting their facilities and properties due to better communication prospects. Seeing a revenue growth of over 10 percent within six months, the client continues to engage DRZ to bring forth more productivity in their internal operations.

To keep up with the increasing enterprise adoption of market communication chatbots, DRZ aims to incorporate smart algorithms and functionality to improve revenue and reduce customer costs. The company will align with compliance guidelines to limit brand damage to clients while maintaining data quality to ensure a complete data-oriented digitization process.