Pepper: Redefining Asset Management with Big Data

Pulak Sinha, Founder & CEO
Big data has disrupted a plethora of industries from marketing to retail, media and entertainment, and more—enabling companies to transform their business models, engage customers more intuitively, and enhance their bottom-line. “However, the technology is yet to make a noticeable impact on larger industries like asset management that holds a deluge of financial data on billions of investment worldwide,” remarks Pulak Sinha, Founder and CEO of Pepper. Here, big data can prove crucial for asset managers, in analyzing companies, predicting cash flows, and running complex analysis on financials to help make crucial investment decisions. Ushering big data to asset management, Pepper combines 80 years of finance and digital technology experience to harness historical and current data— providing insights for making cutting-edge decisions. “We offer an integrated digital platform, the only one of its kind for asset management market that not only redefines how you manage your assets but how you make the deals,” adds Sinha.

Pepper platform uncovers unique investment opportunities and threats— identifying critical information by combining artificial intelligence and big data—allowing asset managers to get insights before making any investments. With one of a kind offering, Pepper’s solution answers questions like—deals that are in the pipeline; deals offering best returns; hidden deals that would affect business; and information about competitors and their actions. Pepper’s ability to apply intelligent analysis on data offers a detailed insight into the investment decision process. With the ability to analyze a decision’s effect on business, Pepper provides capabilities to its clients that go beyond current solutions in the asset management space.

Also, as the regulatory concerns involving storing and accessing data requires some of the data to be in the cloud, on-premise, and the need to be handled in a particular way, the Pepper platform not only seamlessly moves physical data into the “cloud,” but also provides high security for sensitive data and limits access to a selected audience.

We offer a single platform that redefines how you make deals and return money to investors

“Scalability and security sometimes do not go hand-in-hand, but Pepper eliminates this ‘chequered-flag’ situation for clients,” highlights Sinha.

One of the clients approached Pepper while having problems dealing with a diverse set of funds and a complex mix of different types of asset. With over 1600 high-net-worth and institutional investors, it was not feasible to respond to critical investor queries using just Excel as a data analysis tool. At a typical asset manager, not heavy on infrastructure resources, growing firm size and investment opportunities often meant additional hiring for managing the workflow typically in middle and back office. Instead, this firm chose to automate its entire asset management lifecycle with Pepper. By integrating two decades of Excel-based data and incorporating pre-existing systems, Pepper helped the company create a more efficient platform and significantly improved the decision-making process. Asset managers could now provide deeper insights and commentaries about their strategic decisions to their current investors. Proving Pepper’s capabilities, the firm tripled in size over two years without adding a single employee— displaying 200 percent efficiency.

“As asset management is a long-term business, we follow a 20-year roadmap,” expresses Sinha. “We enable investment managers to capture the voluminous data that they generate and then being able to extract intelligent information from this data. We are creating the next generation of technology integrating the cloud, big data and artificial intelligence tools for investment managers.” “This deep analysis of data is the future of asset management,” Sinha declares.


New York, NY

Pulak Sinha, Founder & CEO

Offers a highly secure, fast, and scalable solution specifically designed to address the needs of the alternative asset market