proaxia automotive solutions ag
Innovative Solutions for Automotive Retailers

The automotive retail environment is undergoing rapid transformation due to changes in the legal, innovation and technology, as well as the customer and business environment. Businesses that utilize traditional dealer management systems struggle to align IT with the evolving market complexities and requirements.

This is where proaxia steps in. The company has designed a best-in-class sales and after-sales dealer management system (DMS), proaxia Vehicle Sales and Service (VSS). It supports retail to maximize Sales and after sales performance – online and offline - with industryspecific processes and functionalities, which are customer and vehicle-centric. All the processes are presented to the users in an intuitive and user-orientated way, addressing the specific requirements in a retail operation. In addition, value adding operational and strategic analytics & KPIs, to plan, steer and drive business performance are included.

Our solution helps retailers optimize their operations, both from an efficiency and effectiveness perspective. The goal is to make our customers the fittest in the industry so that they can survive and thrive,” says Rainer Lenk, co-founder and Head of Automotive.

proaxia VSS runs as an add-on on SAP S/4HANA and is seamlessly integrated with the line of business functionalities of SAP S/4HANA. All processes and functionalities of the leading ERP solution can be used in the daily business of the retailer. proaxia VSS is also an integrated part of SAP Industry Cloud for Automotive, where SAP provides ongoing innovations utilizing the newest technologies.

“We are continuously innovating to improve our solution. It can scale with the business of the clients, for example, multiple brands, different business models, multiple legal entities, countries, and languages, drive trains, technologies etc. Our customers can be assured of the fact that they are using the most cutting-edge solution,” says Rainer Lenk.

Along with the solution, proaxia provides consulting services to its global customer base through its strong partner network. They help businesses seamlessly implement the solution and quickly get up and running.

For instance, Beutlhauser-Group, which specializes in the trade, rental, and service of high-quality capital goods, was struggling to scale. To become an “intelligent” and sustainable enterprise, they needed a solution that allowed new business concepts and could eliminate manual processes and multiple interfaces.

Our solution helps retailers optimize their operations, both from an efficiency and effectiveness perspective. The goal is to make our customers the fittest in the industry so that they can survive and thrive

Beutlhauser implemented proaxia VSS, which provided end-to-end support for every process. The open architecture of the solution supports ongoing innovation and disruptive business models. Today, Beutlhauser has integrated efficient processes across sales, rental, and service as well as transparent costs and revenues along the complete vehicle lifecycle.

proaxia's commitment to providing comprehensive support to its clients in the automotive retail industry is a testament to its dedication to excellence. Its focus on delivering innovative solutions that empower clients to thrive in a dynamic market is a key driver of its continued success.