RedTeam Software: Social Project Management Bridges Communication Gaps in Construction

It is no secret that nearly all conflicts in the construction space are a result of miscommunication or misinformation. Even though construction companies expend significant resources on project management, the most popular software applications are often too narrowly focused on contract compliance, financial management and documentation, instead of the more immediate purpose of daily communication and collaboration among project participants. Having been commercial contractors themselves, the founders of RedTeam Software saw an opportunity to develop construction project management software optimized first and foremost as a tool for communication and collaboration, from which project documentation could be captured as a result. Viewing communication and collaboration as fundamentally “social” processes, RedTeam looked to popular social platforms for inspiration. Indeed, Facebook and LinkedIn have already transformed the way most of us communicate and share personal and professional information. RedTeam hopes to see a similar transformation throughout the construction industry. So far, RedTeam’s unique approach seems to be working as evidenced by its growing portfolio of enthusiastic clients.

Headquartered in Orlando, FL, RedTeam is largely comprised of people whose background includes extensive experience in commercial construction, and who recognize how important it is to connect people working together on construction projects. “We know the construction business well, and we know our users like the familiarity and usability of our social-style interface, but they also count on us to ensure conformance with the appropriate contractual protocols for the construction industry,” asserts Michael Wright, co-founder and CEO, RedTeam Software. By facilitating communication and documentation as a single "social" process, RedTeam has helped project teams to achieve breakthrough levels of speed, efficiency, effectiveness, and most importantly, accountability. The case involving Williams Company—a firm offering a multitude of services including general contracting, construction management, design/build, and turnkey development—is a perfect example of this. Chris Rollins, COO of Williams Company, was trying to find a software that “works the way contractors work,” and came across RedTeam after trying several other construction project management applications. RedTeam was initially appealing to Chris in one regard in particular—the founders are contractors themselves, and the solution turned out to be a great fit. Years later, RedTeam continues to support Williams Company, including all their construction endeavors and aggressive expansion into new market areas.