tracNcare: Heralding a New Era in Asset and Guest Management

Kerry Brock, Chief Revenue Officer
It is another busy morning at your property and amid the chaos of assigning room attendants, welcoming new guests, and answering calls, the manager receives an alert on his tablet notifying him about a broken sink in room 304. Before the guest can dial the PBX operator the manager sends a plumber and a housekeeper to the room to resolve the issue. Immediately after checking out the guest leaves a high rating and a positive review about the hotel on an online travel website.

Hoteliers worldwide acknowledge that building and maintaining a solid brand image is directly linked to both positive traveler reviews and guest loyalty. Hoteliers know that in today’s world of social media, with review posting tools at guests’ fingertips, it is crucial to constantly improve guest experiences and respond quickly to their various requests. Hotel operations in the hospitality sector have long adopted technology, with PMS (property management system) and POS (point of sale) tools at the forefront. “On the flipside, the majority of organizations in the hotel industry have antiquated or no software to manage or even maintain their millions of dollars in capital assets, providing them no incident tracking or quality control,” states Kerry Brock, Chief Revenue Officer, tracNcare. Fueled by requests from properties on the lookout for a superior solution, tracNcare set out to build a user-friendly platform that would meet their needs. The result is a robust mobile software platform that facilitates superior guest experience and effective asset management.

tracNcare’s quality control, with its powerful preventative maintenance system, ensures fewer guest incidents and elongates the life span of all capital assets. Since regular inspections and preventative maintenance are a must to prolong asset life, tracNcare’s maintenance scheduling combined with real-time analytics and reporting are extremely valuable. “tracNcare allows staff to log the incident—be it corrective maintenance for the property or a request from a guest— before notifying the appropriate staff on their mobile phones,” says Brock.

tracNcare allows staff to log the incident—be it corrective maintenance for the property or a request from a guest— before notifying the appropriate staff on their mobile phones

With a three tier notification app with escalation protocols, tracNcare allows hoteliers to monitor the operations and performance of their hotels and staff in real time. The app can be used to search for data, upload photos, and update tasks on the go. Tasks are timestamped, allowing a supervisor to monitor the time taken to complete errands and guest requests, ultimately improving response time. The solution even comes with the ability to manage and track housekeeping, inventory, lost & found, billing, and third party vendors.

tracNcare also has system-wide BSR (brand standard rating) functionality and analytics, giving single properties, multi-properties, and brands the ability to set and monitor their own brand standards for assets, guest experiences, and employee performance.

In the 2nd quarter of 2016 tracNcare will be adding HO (head office) dashboards for brands and multi-property management companies, a task calendar, and a project management system. Backed by the prowess of a development team that has 15 years of experience, the firm continually strives to evolve their software. “It's not enough for us to build software and then stop. Our goal is to build a top quality platform that will transform how hotels do business,” ends Brock.


Coral Springs, FL

Kerry Brock, Chief Revenue Officer

tracNcare provides asset and guest management solutions that help automate, monitor, and streamline property management