As a company that has been navigating the CX domain long before the term was even coined, Velaro finds itself at the juncture of this evolving customer experience landscape, helping businesses increase customer lifetime value and proactively improve customer support and communications. Velaro has beenproviding no-code key business stack components for conversational sales and marketing to personalize experiences for a brand’s online prospects and customers.
“Our solutions are helping numerous businesses across industries provide purpose-fit engagement experiences to customers based on their unique needs and preferences,” says Mark Baumgardner, Head of Product at Velaro.
Velaro’s cutting-edge platform acts as a massive first-party data collecting machine, gathering data from interactions that happen across self-service, live chat, messaging, co-browsing, feedback, voice, and ticketing. The platform directly delivers collected data to the enterprise systems it is integrated with, to aid in nurturing and building leads. In addition to these capabilities, Velaro’s live chat software bundled with their platform incorporates an asynchronous messaging feature that gives the customer a free hand to start, pause, and resume a conversation. The platform is also integrated with direct messaging tools on social media channels like Facebook Messenger and WhatsApp, which assist companies in tracking their customer’s purchase history to offer targeted discounts and gift vouchers and garner attention.
A success story that further corroborates the proficiency of Velaro’sfeatures includes a major sportswear manufacturer with extensive custom design services. This particular department needed to instruct their customers on different customization requests. With several call centers attending to customer requests in multiple languages and relaying the same throughout different fulfilment locations both inside and outside the United States. As a result, effective management of customer support options was becoming a cumbersome task until Velaro stepped into the picture.
Our solutions are helping numerous businesses across industries provide purpose-fit engagement experiences to customers based on their unique needs and preferences
Velaro automated their system with a live chat feature while customizing a chatbot built on cognitive AI that can answer natural language questions based on thousands of previous inquiries and responses fed through the system. By successfully integrating a number of complex back-office systems with their state-of-the-art platform, Velaro has effectively helped the client improve its engagement with customers.
Gearing up for the days ahead, Velaro is working on an In-tool Data Analytics product that can offer customer insights by leveraging machine learning through customer first party data. Fuelled by years of experience, Velaro is squarely positioned to continue helping companies drive customer satisfaction and loyalty of the highest order—with unfaltering agility and passion for innovation.