Vertical Trail Solutions: Taking Revenue Management Optimization to New Heights

Lawrence Pollastrini, President
The Pharmaceutical and Life Science industry has unique ways of managing and accounting for revenues. They utilize sophisticated spreadsheets and applications to help manage complex contracts, pricing, and rebate programs. Often there are challenges around revenue recognition and reporting that can negatively impact operational efficiency and financial results. Revenue management and optimization is one of the most critical issues the executive teams face on a daily basis. Several software solutions have come to the rescue, but the underlying issue remains the same: timely and accurate recognition of revenues remains a challenge due to long solution deployment times and poor run-time performance. Pollastrini’s Vertical Trail Solutions has developed a solution that accelerates deployment times and improves integration and operational efficiency.

Headquartered in St. Charles, IL, Vertical Trail Solutions delivers impactful revenue enhancing business solutions that work with both legacy revenue management systems and packaged software. “To us, technology is just an enabler—not the solution. We focus on unique industry business problems, and align technology and process components to deliver solutions that can dramatically increase revenues,” says Lawrence Pollastrini, President, Vertical Trail Solutions.

VTS’ has also developed their Fraud Detection Isolator (FDI) to assist in pre-emptive identification of fraud and theft. The company’s Advanced Algorithmic Isolation technique identifies patterns and insights that help detect fraud schemes earlier in the process. The FDI solution is initially being targeted to the insurance industry. With this solution, the company plans to reduce revenue loss caused by internal and external perpetrators of theft and fraud. “Our FDI solution positively impacts revenues and we have received strong interest from multiple industries,” claims Pollastrini.

The company credits their Define, Align and Ascend methodology for its successful solution design. A rapid infusion of industry domain knowledge and functional analysis, together with proven technology components keeps VTS way ahead of the competition.


To us, technology is just an enabler—not the solution. We focus on unique industry business problems, and then align technology and process components to deliver solutions that can dramatically increase revenues


In addition, their solutions contain a built-in ROI calculator that continually monitors cost to value.

VTS solutions are effectively in use across Healthcare Services, Pharmaceutical and Life Sciences, High-tech and Information Technology, and the Manufacturing and Financial Services industries. For instance, a leading global provider of pharmaceuticals was poised to launch a back office pricing system that would process upwards of $8 million of orders per day. With a myriad of factors to consider such as customer experience, user response time, information flow, and processing slow down and errors, VTS took hold of the entire situation and was engaged to ensure the project’s success. The result was a dramatic impact on system and revenue performance for the client.

Moving forward, VTS is planning to launch several new solutions in the upcoming years. “Once deployed to our Beta customers, each solution will be vertically marketed by a team of industry specialists. We will continue to scale and grow our industry domain expertise and solution portfolio to become known as the premier Revenue Solution Provider,” asserts Pollastrini.

Company
Vertical Trail Solutions

Headquarters
St. Charles, IL

Management
Lawrence Pollastrini, President

Description
Delivers technology enabled business solutions that allow companies to protect and grow revenues