Actian: Empowering Businesses to Have Confidence in their Data By Removing Complexities

In today’s data-driven world, organizations are submerged in an ever-expanding sea of data. The increasing sheer volume and complexity of data, along with the diverse data sources, presents both a challenge and an opportunity. The ability to navigate issues such as data integration and data quality while deriving actionable insights from this information reservoir will inevitably drive informed decision-making.

Actian’s technologies provide clients with these features.

In an era where data is often considered the lifeblood of business growth and scalability, Actian's mission is clear: to empower its clients with the tools, technologies, and insights they need to thrive in an increasingly complex data landscape. With an emphasis on ease of use and customer engagement, it streamlines data management and fosters a sense of trust and assurance in the data upon which businesses rely.

Modernizing data management by transitioning from on-premises to cloud-based solutions is a critical need in today's business landscape.

With the Actian Data Platform, organizations across industries can manage their data across cloud, multi/hybrid cloud and on-premises environments all through a single pane of glass.

The data is ‘owned’ by IT departments, which rely heavily on data engineers to glean insights and cloud specialists to conduct the transition to the cloud. This brings up the problem of talent shortage for data analysts and cloud management that is exacerbating continually, with the number of jobs requiring data science skills set to increase by 28 percent by 2026.

This is where the Actian Data Platform makes a significant difference. The platform empowers individuals with varying technical backgrounds by offering no-code, low-code and pro-code options, making data utilization more accessible and enabling businesses to leverage their data more efficiently without relying on specialists who are scarce in the market.

“Our mission is to transform businesses by simplifying how people access and analyze data with complete confidence, which in turn, helps them grow and scale their business,” says Jennifer Jackson, chief marketing officer of Actian.

Clients can leverage the integrated hub functionality of the platform to connect, manage, and analyze data anywhere, whether in the cloud, hybrid, or on-premises – all without needing extensive data science knowledge or expertise. It’s a perfect example of implementing one simplified platform with many benefits for all data management processes.

Through its new API-first integration capabilities, clients can ‘integrate,’ ‘consolidate,’ and ‘connect’ data from a wide variety of sources, enabling clients to say goodbye to data silos and data chaos.

Users are empowered with an intuitive dashboard where they can gain a granular view of all data for utmost visibility. Complementing this, its data quality tool corrects flows in data, ensuring accurate, timely, and high-quality insights at the client’s fingertips.

The ‘manage’ capability encompasses everything related to data management, including operational and relational databases, data warehousing, storage, and even SaaS management services. The ‘analyze’ feature refers to utilizing this data, exploring and drawing insights once it's in the platform, delivering it to its destination, and ensuring appropriate management.

Our mission is to transform businesses by simplifying how people access and analyze data with complete confidence, which in turn, helps them grow and scale their business

The platform’s no-code, low-code, and pro-code options, as well as integration capabilities, are indispensable for Actian’s clients. It enables clients to access key data insights no matter where their experience and expertise lies with data management, catering to coders who can utilize advanced SQL capabilities or the non-technical roles who benefit from the simplicity of the drag-and-drop capability.

Actian's remarkable capabilities shine through real-world examples. Aeriz, a US-based distributor of aeroponically grown cannabis, harnessed the platform to integrate and manage data from multiple sources on-premise and in the cloud. It streamlined its supply chain, inventory management, and distribution operations, while maintaining state regulatory requirements, gaining faster insights into changes in demand and market conditions.

Similarly, the Irish Revenue Commissioners chose Actian's platform to power their revenue and tax system, processing millions of transactions annually. Tax employees accessed real-time data on web-based applications that can be access on mobile devices, enhancing payment verification and taxpayer interactions. This resulted in faster, more accurate revenue collection and improved service quality.

These success stories reflect Actian's commitment to a customer-centric approach, exemplified by its service team's problem-solving attitude. Its capabilities ensure reliable data management backed by 50 years of experience, providing an expert understanding of customer needs and trusted service delivery.

As Jackson puts it, “It's not so much about our products, it's about how our products help our customers gain 100 percent confidence on their data to make critical decisions!”