Cygnus Professionals: Translate Big Data into Actions: An Analytics Platform Transforming Enterprise

Irrespective of the strategic initiatives across all the industry verticals, executives are working on the idea of using available data within the organization and derive intelligence out of it—for better performance, results and, actionable insights. Decision makers are soon realizing the need of having a fully fledged solution to operationalize the curated information to gain competitive advantage. Cygnus Professionals, a next generation global information technology company envisions in collaborating advance analytics and Big Data solutions with domain consulting to help progressive organizations translate the technical and conceptual foundation of Big Data into strategic values.

Headquartered in Somerset, NJ and spearheaded by Surya Vempati, the president and CEO, Cygnus Professionals’ solutions are geared towards out-of-the-box platforms, visualization templates and, industry specific frameworks for pattern detection, real-time process modelling and semantics-based mining to deliver an abstraction over the complexities of condensing and drilling down data and extract intelligent information and insights.

The current level of maturity, diverse portfolio of Big Data and Analytics Middleware, unique information architecture, business strategies and regulatory mandates are amusing organizations and holding them back from growing upward. Toward this Cygnus combines its solutions with pre-built platforms and frameworks on predictive and prescriptive analytics that can be seamlessly integrated with diverse persistence stores, business workflows, and real-time process models as reusable assets.

In order to promise a tangible business outcome, the solutions are bundled with consulting and Value Added Services.

With a unique solution delivery approach, we are able to integrate the structural and behavioral components to detect patterns, extract information and deliver actionable analytics

“With a unique solution delivery approach, we are able to integrate the structural and behavioral components to detect patterns, extract information and deliver actionable analytics and, to deliver incremental values through intuitive visualizations, notifications/alerts,” says Prasenjit Bhadra, CTO, Cygnus Professionals. With its multi-layer intelligence framework and real-time analytics platforms Cygnus Professionals has now ventured into the Intelligent-Grid, Manufacturing Automation and Remote Patient Monitoring sectors by enabling a distributed intelligence, real-time monitoring and quality control procedures on top of Big Data foundation. According to Bhadra, such foundations integrated with proprietary edge controllers and intuitive visualizations will revolutionize the next generation

advanced distribution Management systems (ADMS), intelligent demand response, industrial automation and other self-operable M2M implementations.

The company focuses heavily on the sentiment analysis space, to understand the consumer behavior and market/product segmentation efficiencies. To ensure significant ROI and extensibility, Cygnus Professionals extends open architecture, combining best of the breed data science techniques and sophisticated machine learning algorithms to offer disruptive solutions on aPaaS (analytics Platform as a Service) and open source platforms.

To highlight a case study, one of the top companies in the retail business wanted to check the performance of their newly introduced product. The company wanted detailed insights into the market penetration, brand awareness, impact on competitive product lines and the after purchase feedbacks of customers. By using KPI based matrices on demand volatility, supply efficiency, predictive patterns of brand affinity, Cygnus Professionals provisioned advanced algorithms using pre-built frameworks and connectors to understand the company’s data and to provide a detailed outlook of the product’s performance across various market segments.

Going forward, Cygnus Professionals wishes to transform more business ideas to reality through disruptive technologies and develop a partnership engagement with the clients. “We are getting better every day by bridging the gap between industry-specific problems/opportunities and tangible business outcomes. As we mature our solutions, we are also deploying those on a platform as a service for Big Data analytics to help SMBs adopt smarter solutions to plan business strategies and manage operations real-time,” concludes Bhadra.