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David Karel

Head of B to B Marketing, LinkedIn

David Karel heads up Global Product Marketing and core B2B initiatives for LinkedIn's Marketing Solutions business.  Prior to joining LinkedIn, David was the CMO of Bizo where he grew marketing’s direct contribution to new business from zero to almost 50% in key market segments.  He has over 20 years of B2B marketing, business development and sales experience.  Prior to Bizo, David served as the VP of Global Product Marketing at SuccessFactors and held positions at Instill, Siebel Systems, Thomson Japan and MBAVision, which he founded.  Originally a New Yorker, David and his family have been in the Bay area for 18 years.  He holds a MBA in Marketing from University of Pennsylvania – The Wharton School and a B.A. in International Relations, Asian Studies from Tufts University. 

Latest from David Karel

The answer to “where do you start” has everything to do with taking a real introspective look into where you are on your journey and the needs of the business. There is a tendency to start doing everything all at once without truly understanding where you are as a company and what is needed to achieve your overall objectives. It’s difficult to invest...