Exclaimer
Enhanced Business Marketing through Email Signature Management

In a world where email continues to be a popular, competitive marketing tool, it’s crucial for businesses to optimize all parts of the communication chain to make their content stand out. An ideal place to focus is on email signatures that stand tall as valuable digital real estate, helping get more eyes on their emails while building better connections.

“The tie that binds people can be found in the most unexpected places. Great goodbyes in a well-crafted email can be a perfect tie that attracts and binds people, serving as a harbinger of new beginnings,” says Marco Costa, CEO of Exclaimer.

Exclaimer, a leading email signature management solutions provider, finds itself an expert in helping businesses make and build connections through engaging email signatures. Rather than seeing email signatures as a simple sign-off tool, the company makes this space an opportunity for businesses to promote their brand and enhance interactions with customers via its cloud-based email signature management platform.

Built on three key pillars—trust, connect and grow —the platform helps design, manage, and deploy professional and brand-compliant signatures. It allows clients to take control and ignite the potential of the employee email signature in a few clicks and provides them with consistent branding, promotions, and disclaimers while substantially reducing admin overheads. These signatures can be easily updated or edited from a central location using its drag-and-drop editor, reducing the time spent on individual mails.

The Exclaimer platform enables clients to personalize email signatures based on the roles, department, and location while offering flexibility to add promotional banners, social media icons, and 1-click surveys befitting the content pay off. Companies of all shapes, sizes, and sectors can use Exclaimer to keep their email signatures on-brand and on-point with the right legal disclaimers and compliance messaging. The Exclaimer platform can track, analyze, and report every click to find the success rate of new campaigns in real-time.

“Exclaimer’s solutions can integrate a client’s email and Azure flows, and are compatible with various platforms such as Microsoft 365, Google Workspace, and Exchange,” says Costa.

The platform’s excellence in helping brands and businesses add great endings to every email conversation is best portrayed through its recent collaboration with Dentsu Creative who recently rebranded their organization. They approached Exclaimer as they wanted to change their email signatures across the entire organization. Exclaimer came in, deployed its platform, and helped set signatures for their new services and campaigns. This allowed the client to enhance their customer reach and track the success of campaigns in real time.

Exclaimer has also worked with a firm acquired by a larger company that wanted to rebrand and restructure their email signatures. It met the requirements and seamlessly enabled them to transform their processes in the prescribed time. The team has helped numerous clients using old Exchange on-premises to migrate to Office 365 and supported them with a suite of cloud computing technologies for adding disclaimers and regulatory compliance.

Great goodbyes in a well-crafted email can be a perfect tie that attracts and binds people, serving as a harbinger of new beginnings

This competitive advantage is the result of Exclaimer’s dedicated team that always strives to provide exceptional solutions with a remarkable uptime of 99.9 percent. It provides 24/7 customer services and has global teams in the U.S., Europe, and APAC regions, providing high-quality services.

A Microsoft gold partner and Microsoft ISV Hero, Exclaimer serves over 50,000 customers in 150 countries, consistently driving traffic and revenue for them. For the road ahead, it will continue to help clients unlock the power of emails by enabling them to rethink the way signatures are portrayed to make a lasting impact on the public.