Headspin has been recognized by CIOReview Magazine as the recipient of “Top 10 Software Testing Solution Companies - 2021,” based on our proprietary methodology, reflecting its position in the industry. This profile has been developed by the CIOReview research and editorial team based on insights from an interview with Gaurav Mathur, COO.

Headspin
Pioneering A New-Age of Application Testing

Gaurav Mathur, COO

The changes that Covid-19 has induced are radical, impactful, and long-lasting. Even after more than a year into the pandemic, organizations are still striving to build resilience, manage business fundamentals with a balanced approach, and draw the right strategy for sustenance and growth. A sound online presence through mobile and web applications has become the cornerstone of such efforts. According to reports, approximately 66,000 mobile apps were released through the Google Play Store in August 2021. But do all these applications serve the business purpose of engaging a larger clientele? The answer lies in another statistic—mobile app uninstallation rates have increased by 80 - 85 percent this year. Many experts pose that the lack of scalability, long loading time, cumbersome UI/ UX, and fault in encrypted connections are the key contributors to this quandary.

Also, there has been a significant increase in online shopping versus footfalls in physical stores. This behavioral change has led more businesses to release apps. Customers today have more options and they choose the superior app with better user experience.

"We Also Have Built Machine Learning Capabilities to Actually Follow the User Journey. For this, Our Platform Does Not Leverage any Real User Data"

“When something goes wrong for an end user, you never know whether the problem is at the application layer, core layer, or the infrastructure side of things. Our goal as a company is to help clients find a needle in the haystack. Our data science capabilities can actually pinpoint why the user experience gets degraded and how you can fix it,” adds Gaurav Mathur, COO, HeadSpin.

Founded in 2015, HeadSpin is the world’s first Digital Experience AI Platform combining cloud-hosted and on-prem global device infrastructure, test automation, and ML-driven performance and quality of experience analytics for mobile, web, audio, and video. HeadSpin empowers engineering, QA, operations, and product teams to assure optimal digital experiences throughout the development lifecycle.

HeadSpin has set up a global device infrastructure in more than a 100 countries around the world. “When clients connect to our platform, they can easily access this device infrastructure. This enables them to conduct test execution in real life conditions at the edge, as opposed to a simulated environment,” Mathur adds. “We also have built machine learning capabilities to actually follow the user journey.

Our Data Science Capabilities can Actually Pinpoint Why the User Experience Getting Degraded and How You Can Fix It

For this, our platform does not leverage any real user data. This enables clients to better understand where the user experience is getting degraded or why their apps are leading to extreme battery drainage.”

Today, several businesses across multiple sectors, including retail, e-commerce, and media and entertainment, leverage this platform to ensure the optimal customer experience. To elucidate, specifically for the media and OTT companies, HeadSpin has designed a solution that can help automate the smart TV testing process. “All the digital natives can effectively utilize our platform to address their complicated app testing needs. More importantly, we have a self-service model where clients can directly hit our website and pick the free trial option. We also do a proof of concept for some clients to help them better understand how our platform can help them eliminate business challenges and gain insights into their core KPIs,” he explains.

To put things into perspective, an American image sharing and social media company was struggling to increase the speed and efficiency of its application across device types and locations. To this end, the company implemented one of HeadSpin’s cutting-edge products to create regression tests that run on Android builds generated from code changes and alerted the client when a PWT metric exceeded designated thresholds. When there were no alerts, they knew the app was good to go, which boosted confidence in merging pull requests and releasing them to their app users. When they did receive alerts, they resolved the regressions in about 21 hours, which is far less time than the multiple days it previously took the team to identify and fix a regression. This enabled the client to address all their issues and ensure an optimal user experience.

Backed by many such instances of client success, HeadSpin has designed a full-fledged expansion plan across the North American, European, and Asian markets. Also, we are continuously working on the technology front to enhance the customer experience. “The sun never sets at HeadSpin! We are always ready to answer client calls—and this is probably the biggest reason for our and our clients’ success,” Mathur concludes.

Headspin

Headspin Innovation is Transforming Digital Experience Testing

Wednesday, July 19, 2023

HeadSpin has announced a gold sponsorship of Testing Talks 2023, the premier conference for industry-leading testers, in Sydney on 26 July.

SUNNYVALE, CALIFORNIA, UNITED STATES, -- HeadSpin, the leading global omnichannel digital experience testing platform, has announced a gold sponsorship of Testing Talks 2023, the premier conference for industry-leading testers, in Sydney on 26 July.

The upcoming conference, scheduled for 26 July in Sydney, will be hosted by HeadSpin. During the event, HeadSpin aims to emphasize its dedication to driving innovation in digital experience testing and empowering testers through advanced tools and valuable insights.

HeadSpin specializes in assisting global companies across various industries, including retail, media, banking, gaming, and telecoms, to optimize their digital experiences. Renowned companies like T-Mobile, DocuSign, Wipro, Nedbank, and Flipkart have already benefited from HeadSpin's expertise, enhancing their user experiences significantly. The company offers an extensive on-premises and cloud-hosted device infrastructure, utilizing data science-driven performance and quality of experience analytics. This approach allows them to collect over 100+ performance experience KPIs out of the box, providing comprehensive performance analysis and monitoring throughout the engineering cycle.

Headquartered in Sunnyvale, California, with regional offices in Australia, India, the United Kingdom, and Canada, HeadSpin has access to a vast selection of real devices, browsers, and networks across more than 90 locations worldwide. This wide network enables businesses to test their applications thoroughly on the devices and networks their users rely on, ensuring optimal digital experiences regardless of region or network conditions.

To further enhance testing capabilities, HeadSpin incorporates advanced artificial intelligence and machine learning algorithms. These cutting-edge technologies offer deep insights into application performance, effectively identifying bottlenecks and areas for optimization. By leveraging HeadSpin's solutions, companies can proactively address performance issues and improve overall user satisfaction.

An essential advantage of HeadSpin lies in its seamless integration with popular development, testing, and monitoring tools. This streamlined integration fosters efficient workflows and simplified collaboration among teams, enabling seamless testing and troubleshooting processes

HeadSpin's Sydney-based APAC director of customer engineering Rohan Singh said "Testing Talks 2023 is an important conference and we think it is vital to support the testing community and driving innovation in digital experience testing. We look forward to collaborating with industry-leading testers and sharing our expertise to help attendees enhance their testing capabilities and deliver exceptional user experiences."

HeadSpin Accelerates Its Investment in Agile, DevOps, and Synthetic Observability with Atlassian Ventures' Funding

Wednesday, March 20, 2024

SUNNYVALE, Calif., -- HeadSpin announced a strategic investment from Atlassian Ventures. Atlassian Ventures invests in companies that add value to Atlassian's three core markets – work management for all, IT service management and agile & DevOps – with the goal of delivering differentiated innovation to its ecosystem of 250,000 cloud customers. This investment is a testament to the success of HeadSpin's mission to enable organizations to swiftly iterate and provide top-notch digital experiences. The funding will also help add DevOps tools to the HeadSpin Platform, giving teams the ability to proactively monitor and enhance app performance. Additionally, with Atlassian Ventures' funding, HeadSpin will further invest in synthetic observability, to enable its customers to simulate user interactions and identify performance problems before they impact end-users.

The HeadSpin Platform combines data science and global, real-world testing to enable companies to perfect digital software experiences. Customers like T-Mobile, Flipkart, Globo, and Nedbank leverage HeadSpin to perform manual and automated tests and collect over 100 key performance indicators, such as the number of launches, application usage duration, number of downloads, user retention, active users, and impact time. HeadSpin will now focus on site reliability engineering (SRE) and DevOps, providing SRE and DevOps teams with deep-performance issue analysis and monitoring data to enable functional performance analysis of mobile apps.

HeadSpin's Impact Score is being used by companies across industries as a benchmark for measuring the experience across mobile apps, similar to how Google's Lighthouse is the standard for testing desktop web apps. HeadSpin's proprietary Impact Score is calculated by analyzing key mobile app experience data points which include screen change, page content score, video quality, etc. By utilizing HeadSpin's advanced capabilities, companies can better collaborate between their product, engineering, QA, and SRE/DevOps teams, and proactively improve performance and launch apps with confidence. The HeadSpin Platform also helps companies reduce production issues by up to 90% and accelerate the app development cycle by up to 30%. Overall, Atlassian Ventures' funding is aimed at enabling synthetic observability through the integration of data science insights, in order to achieve faster time-to-market and better product quality through continuous testing and monitoring.

Commenting on the investment, Sarah Hughes, Head of Corporate Development at Atlassian, said, "We're impressed by HeadSpin's ability to quickly triage issues and streamline updates across distributed teams. We're excited about the potential this technology holds to enhance reliability for Atlassian's 250,000+ cloud customers."

"Our innovative Platform has been transforming pre-release and post-release testing, analysis, and monitoring processes for digital products worldwide. HeadSpin will now focus more deeply on helping SRE and DevOps teams use contextual experience data in an easy way to improve the experience of their apps. Atlassian Ventures' investment marks a crucial milestone in accelerating the development of our agile, DevOps, and synthetic observability capabilities," said Rajeev Butani, Chief Executive Officer at HeadSpin.

Top 10 Software Testing Solution Companies - 2021

Company
Headspin

Management
Gaurav Mathur, COO

Description
Founded in 2015, HeadSpin is the world's first Digital Experience AI Platform combining cloud-hosted and on-prem global device infrastructure, test automation, and ML-driven performance and quality of experience analytics for mobile, web, audio, and video

Headspin Pioneering A New-Age of Application Testing