Idea Entity : Enabling Automated Workflows

Every business must deal with its own set of challenges. But arching above them all is a single unifying trend: digital transformation. Much of it starts with a paper-to-digital shift. Challenging the way one works so that they are less dependent on paper frees their organization to focus on high-value activities that drive customer satisfaction and top-line performance. With the ongoing pandemic, remote working means "the office" is no longer a place but a mindset. It has brought in a significant amount of focus for transforming manual and mundane processes. Geographically disparate systems and the ability to manage regulation, audit, and compliance are also the barriers in many industry's manual models today.

"The key aspect that we bring to the table is business transformation and change," begins Venu Yerra, founder and CEO of Idea Entity. The company provides RhyBus, an end-to-end business transformation and change management platform that transforms manual or semi-automated processes into a solution that reduces costs, improves quality, and customer experience. The company partners with its clients to effectively analyze their business scenarios, re-engineer processes to match the business scenarios and enable them through proven and innovative technology solutions that bring value. "Functional empathy is nothing but our ability to sit with the customers and empathize and understand the challenges they have within their business," adds Yerra. The firm dedicates much time to understand a particular issue of a client. After engaging with a customer, Idea Entity stacks all the client's information and develops storyboards or visualizations wherein a customer can understand how RhyBus will eradicate their specific problems.

Moreover, the firm already has hundreds of working workflows and allows clients to see a live working demo close to their problem on the RhyBus platform. "We provide them with a visual representation of how RhyBus can solve their problem, and there is no obligation on their part," adds Yerra. Once the customer is on board with the overall idea, Idea Entity brings in the RhyBus platform as a technology enabler to build those visualizations into a comprehensive solution for the client. "Every time we have built a solution, our customers have loved it," adds Yerra. A typical implementation takes around six to twelve weeks, depending on the size of the engagement. Idea Entity also acknowledges the client's organizational structure and culture to bring in the workflows effectively. The firm provides functional and technical support and helps with execution and communication for its user base.