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Alerts.com Enters the Market with Its New Consumer Lookup Service

By CIOReview | Monday, November 23, 2020
Larry Organ, CEO

Larry Organ, CEO

Alerts.com unveils consumer lookup service for helping consumers to be notified when a business access their personal information.

FREMONT, CA: Alerts.com enters the market with its new consumer lookup service to inform consumers when a business acquires their name, where they acquired it, the purpose for acquiring it, and what they particularly know. The company's consumer lookup service is free. If a consumer wants to be proactively notified by email, there is a $1.95 monthly subscription charge. Per month, Alerts.com monitors millions of consumer transactions. The service also facilitates consumers' needs to unsubscribe from receiving marketing offers, or to be elided from the businesses' database.

Similar to how credit reporting agencies function with finance companies, Alerts.com works with businesses as an outsourced solution in the assiatance of privacy compliance under the California Consumer Privacy Act. Alerts.com started as a consumer lookup service to support its participating business clients and has grown into a proactive, consumer notification service. The company wants to make it simple for consumers to be notified when a business gains access to their personal information to make well-informed decisions about who they allow access to their private data.

Alerts.com is proud to provide consumers with a service that enables them to take the first step in guarding their data and being made aware of who has access, what information they have, and requesting to opt-out or be elided from a business's database when they'd like. The hope is that Alerts.com will be viewed as the first step a person can take to secure their private data.

Alerts.com is passionate about creating data transparency between businesses and consumers. Although it is impossible to know every time a consumer's name is sold, its system monitors tens of millions of consumer transactions per month.