Alliance Sales to Deploy StayinFront Mobile Solution to Assist its Merchandising Teams

By CIOReview | Monday, January 11, 2016
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FARFIELD, NJ: Alliance Sales and Marketing, a food broker, selects StayinFront, a provider of cloud based mobile SaaS solutions, for its mobile retail execution and analytics solution to optimize its retail field operations.

StayinFront TouchCG is a mobile application for field with merchandising, route accounting, order entry and in-store selling functionality. It enables field operators, distributors and brokers to work more efficiently and sell more effectively in store.  Moreover, it allows field representatives to complete more work in less time and establish guided workflows for further efficiency. Providing all the important information, TouchCG closes more orders in store with a blend of video, photos and scan data.

Alliance Sales and Marketing will deploy StayinFront Touch CG to meet the needs of in-store activities and workflow of Alliance’s field teams, allowing field representatives to quickly conduct audits and surveys, rake and upload pictures, identify and fix issues. The integrated analytics and reporting capabilities of StayinFront Edge CG will enable Alliance managers to provide timely reporting on shelf conditions, promotional compliance, trends and opportunities. StayinFront Edge CG is a solution enabling managers to direct retail field efforts and track field activities.

"StayinFront's easy-to-use navigation and extensive functionality meet all our current requirements and give us the flexibility to scale as our needs evolve. Their advanced technology and powerful analytics will help us gain greater visibility and enable our field teams to be more agile and work more efficiently,” says Scott Anderson, CEO, Alliance Sales and Marketing.