As Announced, EBS BrokerTec Completes Rebrand of EBS Treasury
FREMONT, CA: Market-leading electronic foreign exchange (FX) and fixed income business, ICAP’s EBS BrokerTec announced that the product formerly known as MyTreasury has been entirely rebranded (along with new logo and website) to EBS Treasury. The platform, as announced earlier in July 2015, has been rendered live and would serve as a cash and FX liquidity management centre for treasurers. The new FX offering supports the trading of FX spot, forwards and swaps, leveraging FX pricing from EBS Direct – EBS BrokerTec’s disclosed bilateral FX trading platform. The platform would act as a single gateway to multiple markets leading to greater efficiency for treasurers who currently source FX liquidity and money market products from multiple providers. As per the announcement, EBS Treasury can integrate into existing treasury management systems while ensuring fully customizable service for the end-user and competitive brokerage rates for banks.
Justin Meadows, Head of EBS Treasury, said, “The launch of EBS Treasury allows us to provide a single facility to trade FX and money market funds (MMF) to the corporate, fund and bank community. The EBS Treasury platform is a liquidity management centre for this community and enables them to simply and securely position their cash in the right currency, in the right place at the right time.
The parent firm ICAP plc (LON:IAP) unveiled its new name – NEX Group plc earlier in May which is to be adopted after the completion of the proposed transaction by ICAP to sell its global hybrid voice broking and information business to Tullett Prebon Plc (LON:TLPR). Under the transaction agreement, the ICAP brand will be transferred to Tullett Prebon.