BroadSoft Leverages gUnify Solution for Integration with Cloud Business Applications

By CIOReview | Friday, April 3, 2015

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FREMONT, CA: BroadSoft brings gUnify’s Application Integration Platform for its service providers who can now extend their Unified Communications (UCs) services to business applications such as Google for Work, Salesforce’s Sales Cloud, Zendesk, and Clio. Business customers can leverage the business application integration through hosted UC offering.

BroadSoft is a company that provides UC services to Service Providers that enables them to address the unique challenges in various sectors such as hospitality, education, and government. It provides a single rich application whereby employees can communicate on their device of choice leading to greater productivity and operational efficiency.

BroadSoft strives to empower service providers with rich UCs solutions for improved customer service, richer contact center experience, low OPEX and more such benefits.

Service providers through gUnify’s Application Integration Platform can deliver business process automation. Businesses can gain insights for better decision making.

“As a pioneer in the cloud communications space, gUnify has established itself as the premier provider of middleware for service providers looking to accelerate their voice offerings for customers,” said Karim Sadroudine, Director, Innovation Ecosystem, BroadSoft. Organizations looking to enable gUnify’s Advanced Integration Platform should contact their BroadSoft service provider or gUnify to learn more. BroadSoft service providers have easy access to gUnify via the Broadsoft Marketplace.