Creating an Incredible Online Shopping Experience

By CIOReview | Tuesday, May 17, 2016
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Dax Dasilva, CEO, Lightspeed

LOVELAND, CO: Lightspeed, a cloud-based Point of Sale (POS) system provider for retailers and restaurateurs, recently announced its partnership with SilverEdge, a retail business solution provider, to aid traders adopt the simplest and fastest ways to run their business.

The rise of cloud technology has brought the retail industry to the doorstep of a new landscape—where retailers have an opportunity to break the shackles of back-office process management and spend more time curating products for their end-users. However, having an omnichannel approach, offering secure gateway for transactions, and keeping track of consumer purchasing data has become an imperative task for retail managers. “For an industry as complex as retail, our goal is to offer tools that are easy to use and implement and which drive high value—at low cost,” says Dax Dasilva, CEO, Lightspeed.

Lightspeed assists its customers in choosing the right Europay, MasterCard, and Visa (EMV)–certified payment partners providing them the advanced analytic tools and insights they need to run a successful business. The company’s flagship product, Lightspeed Retail, assists stores in consolidating their sales, inventory and customer information and empowers clients to scale up their business as they grow—adding new inventories in a fraction of time. Partnering with SilverEdge, Lightspeed makes it easier for merchants to open their first store or add new locations by offering appropriate tools and insights, manage and grow business in one place. With SilverEdge Preferred Bundle, businesses receive all of the hardware required to sell in-store; software and analytics to run a successful business in-store and online; a dedicated 24/7 customer support all for a low monthly cost starting from $89.99. It also paves way for easy check-out with EMV chip card and Near Field Communication (NFC) mobile payment compatibility.

Ken Salazar, President and CEO of SilverEdge states, “There is no doubt that our experience with innovative point of sale systems combined with Lightspeed's powerful software provides an excellent customer experience.”