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The introduction of open banking has a pivotal role in thriving banking ecosystems. And the collaboration in open banking will benefit everyone starting from traditional banks, fintech firms, to big tech titans in upscaling their services. However, this also reveals some disturbing realities. The first is that the banks should acknowledge they don’t own the ecosystem. They are participants, they help provide a healthy environment for innovators, and they can even slaughter it. The vital element to the ecosystem –data–is no longer theirs. 