DAVACO Partners with Restaurant Chains to Implement Smart Menu Programs

By CIOReview | Wednesday, May 28, 2014
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Dallas, TX: DAVACO, Inc., a provider of high-volume programs and implementation services for global brands, announced that the company is currently partnering with a variety of quick-service restaurant brands to integrate digital technology into locations across the country.

According to DAVACO executives, there is a growing trend to replace traditional menu boards with digital signage because of the increased efficiencies and sales opportunities, particularly as restaurant brands continue to cater to the changing needs of its customers.

“Not only does a digital menu board provide a level of sophistication and immediacy that consumers appreciate, but it also gives restaurant brands the flexibility to feature popular or relevant items, as well as the ability to efficiently change menu offerings or prices,” said Rick Davis, Founder/CEO of DAVACO. “Restaurant brands are constantly launching new products— healthy options, spicy selections, café beverages and co-branded product lines are just a few that are making headlines right now—and it’s clear that now is the time to integrate digital signage as the medium to introduce, promote and maintain menus both inside and in the drive-thru.”

DAVACO offers a turnkey menu board implementation service offering that typically begins with a pre-program site survey to develop strategy, scope and schedules. “While digital menu boards are relatively new to the industry, DAVACO has already had a lot of success in implementing these programs for global brands across North America,” said Davis. “Our team has developed a full range of ‘best practices’ that assure a smooth rollout, with speed, quality and minimal disruption to restaurant sales or operations .”

DAVACO, which was founded in 1990 and employs over 1,500 professionals across the United States and Canada, specializes in high-volume rollouts, resets and remodels for global restaurant, retail and hospitality brands. Services include: survey; site preparation; fixture, equipment and graphic installations; digital menu board and technology upgrades; site surveys/inspection/facility audits; logistics and consolidation; design services, sustainability and other special initiatives.