evolve24 Unveils New Evolution platform - Offers Better, Faster and More Actionable Customer Insights

By CIOReview | Monday, January 11, 2016
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ST. LOUIS, MO: evolve24, a Big Data analytics company announces the launch of Evolution platform that transforms media data into action-oriented insight.

The Evolution platform collects, analyzes and visualizes millions of data points per day, primarily from unstructured sources like blogs, forums, review sites and social media to meet the growth of digital media data which further acts as a major source for Big Data and the IoT (Internet of Things).

The main functions of The Evolution platform include: gain context, identify emerging opportunities, prioritize with emotion, and make decisions with confidence. The platform also provides deeper insight to the corporate strategists where to focus and the ways for achieving their goals by processing all publicly available traditional and social media.

The Evolution platform helps to improve ROI, manage business risk, understand influencer networks and make confident data-driven decisions which in turn improve corporate strategy, marketing programs and brand planning -- all backed by actionable business intelligence. 

"Big Data for Consumer Insight offers better, faster and more actionable insight into consumer wants and needs, which gives companies a competitive edge and the intelligence they need to forge more meaningful relationships with their customers," says Karin Kane, Chief Customer Officer at evolve24.