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Fujitsu and Zippin Partner to Hasten Checkout-Free Retail Store Implementation

By CIOReview | Wednesday, December 23, 2020
Krishna Motukuri, CEO

Krishna Motukuri, CEO

The agreement was concluded following a successful field trial conducted earlier this year by Fujitsu and Zippin with the Lawson convenience store chain in Japan.

FREMONT, CA: Fujitsu Limited, a multinational IT equipment, and services firm, and Zippin, a software company, announced a new partnership that named Fujitsu as the exclusive distributor of Zippin's check-out-free solution in Japan.

Fujitsu is Zippin's first exclusive distributor and will begin offering Zippin's cash-free solution by March 2021 to establish a new artificial intelligence smart store company for the micro-market. In the future, the partners will further improve their partnership and consider expanding geography beyond Japan. The agreement was concluded following a successful field trial conducted earlier this year by Fujitsu and Zippin with the Lawson convenience store chain in Japan.

The collaboration enables Fujitsu to develop a new retail solution to deliver a unique customer experience by September 2021. It leveragesZippin's cash-free SaaS network, emphasizing cash-free, cash-free operations to save workers time and increase their bandwidth of particular significance during the pandemic. Features can include multi-biometric authentication identity verification. Fujitsu and Zippin's combined technical capabilities will expedite the digital conversion of any retail store.

"We are committed to providing new value to the retail industry and are thrilled to have Zippin's advanced technology and expertise powering our solution," said Hirohisa Yamaguchi, Corporate Executive Officer and Head of Finance and Retail Solution Business Group, Fujitsu. "We will continue to proactively partner with best-in-class startup companies in order to accelerate digital transformation for not only Japan, but for the global retail industry."

Through this partnership, Fujitsu and Zippin will drive the in-store digital transformation of retail and deliver revolutionary services to customers by leveraging Fujitsu's large customer base and integration. The combination of digital technologies, like multi-biometric authentication developed by Fujitsu Laboratories and Zippin's global expertise in implementing AI-based check-out-free solutions, will be a valuable offering for the Japanese market.

"Since February 2020, Fujitsu and Zippin have been participating in POC conducted by Lawson. Based on the results of the POC, Lawson has been working with the two parties to identify business and technical issues. With this POC, we are confident with its potential and are looking forward to greatly expanding our partnership with them," said Kunitsugu Makino, Deputy Senior Vice President, General Manager, Open Innovation Center, Lawson. "In today's rapidly changing environment, a checkout-free store that can eliminate face-to-face payment, well reflects the needs of the recent situation. We expect the collaboration of Fujitsu and Zippin will infuse new breath into the retail industry."