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As android reached its peak of being the most used operating system and Facebook reaching its two billion user mark in early July of 2017, it has now become imperative for marketing to direct their schemes online through social media rather than mass media to reach the majority of the population as people are more likely to encounter a particular marketing scheme on their cellular phones. With that in mind marketing associates are scrambling to make their campaigns more appealing and edgy on social media in midst of rampant distraction sources. On that note, the top marketing trends predicted for 2018 are as follows: