Gaining GTS Badge gives an Edge to Online Merchants in E-commerce Market

By CIOReview | Thursday, March 10, 2016

MINNESOTA, MN: known for its e-commerce website for light bulbs, LED lights, Christmas lights has been opted to be a part of the Google Trusted Stores program. This website helps customers to identify online merchant that provides great offers and customer experience.

The Google Trusted Stores is a badge that is awarded to the e-commerce sites that provides exemplary customer experience including on-time shipping and excellent customer service. Customers can choose the merchant based on the badge and can click on the badge for more experience. This badge on the merchants profile helps the online shoppers to judge the right merchant among other sellers. "We value consumer satisfaction very highly, and a large part of that is the confidence in selecting us as a lighting vendor; our track record with Google Trusted Stores helps to convey that level of comfort that customers want,” points out Paul McLellan, President,

Google Trusted Store also offers an option to select free purchase protection from Google, which is an additional benefit to the shoppers buying through Google store. Further, during the unlikely event of an issue with their purchase, customers can request Google’s help to address the issue. Google also offers up to $1,000 lifetime purchase protection for eligible purchases.

The free Google Trusted Stores assist both shoppers and the online stores. The program helps online stores like to allure new customers, increase sales and setting themselves a different level by possessing the badge and displaying on the websites.