Google Business App: Benefits of Google My Business Account
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Google Business App: Benefits of Google My Business Account

By CIOReview | Monday, March 8, 2021

Contact numbers, business hours, and other critical data are all included in the Google My Business page. Firms can use alerts to announce that the services have been extended, partially discontinued, or completely reopened.

FREMONT, CA: Google business app like a Google My Business account lets businesses show up in search results when people are looking for firms online. It is free, making it a cost-effective marketing platform for both small and large companies.

Google Business App: What are the Benefits of using a Google My Business account?

Not sure if a company needs a Google My Business account? Here are few reasons why one may want to think about getting one.

Be discoverable

Google is the ultimate search referrer, whether one is searching for foot traffic or web traffic. When someone searches for the company on Google Search or Google Maps, they will find it if one has a Google My Business account. If they do, the listing will indicate searches where and how to find the store, regardless of whether one has a website or a physical location.

The local SEO would also benefit from a Google My Business account.  As a result, if anyone looks for the firm, it will appear on page one, rather than page two or worse. A Google business account means that one gets top scores even though they already have a website. This google business app’s account also gives access to insights, which can be used to fine-tune the paid and organic advertising campaigns.

Keep customers informed

Contact numbers, business hours, and other critical data are all included in the Google My Business page. Firms can use alerts to announce that the services have been extended, partially discontinued, or completely reopened (a handy feature during emergencies like COVID-19). Since Google business accounts have good local SEO, the details one posts would rate higher than that of other websites. Misinformation can result in negative consumer interactions and opportunities being overlooked. Consider how disappointed a buyer would be if they went to the shop only to find it closed. Maybe the business is available, but a potential buyer went with a rival because they were not sure.