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Guac Lifestyle Banking App Introduces Equity Crowdfunding Raise on Equifund CFP

By CIOReview | Monday, September 28, 2020

Equifund CFP is launching a Regulation Crowdfunding offering for New World Savings.

FREMONT, CA: Equifund CFP is an equity crowdfunding platform that delivers vetted, early-stage investment opportunities, is launching a Regulation Crowdfunding offering for the New World Savings, Inc, a lifestyle banking app for millennials that helps to achieve short-term savings goals.

"We're proud to announce the launch of a Reg-CF offering for New World Savings, Inc and its lifestyle banking app named Guac," states Jordan Gillissie, Equifund CFP's Founder and CEO. "Traditionally, seed-level investment opportunities in the fintech space are reserved for venture capital and private equity firms. We're very excited Guac chose to open its doors to the general public at this early stage, and list with Equifund CFP."

Guac's new lifestyle banking app brings together a percentage-based micro-savings technology with a built-in experience marketplace for the users to book travel, events, and more, all in one place. It is a full package of "save and spend" solution for the millennial market.

"Millennials are all about the experience economy. They place a higher value on travel and life experiences than previous generations," said Scott Armstrong, New World Savings Founder and President, "However, a large percentage of millennials live paycheck-to-paycheck. This means they have trouble saving up for things they want to do. We created Guac to help solve that problem. Our percentage-based savings technology helps our users meet short-term savings goals faster and with more freedom than other micro-savings apps."

Millennials represent the largest generation in US history at more than 83 million people. By 2025, they will represent 75 percent of the workforce and own the largest share of personal income, a sum worth $8.3 trillion.

"We're thrilled to list with Equifund CFP for this offering. We think there is an enormous opportunity in front of us, and we want to give our users, and the public, a chance to participate in our future success," says Armstrong.

Investments on the Equifund CFP website are suitable for the investors who are aware of and are willing to accept the risk associated with Regulation CF Offerings. Securities sold through these kinds of offerings are not publicly traded and are intended for investors who do not need a liquid investment. Companies seeking capital via Regulation CF tend to be in earlier stages of development and have not yet been thoroughly tested in the public marketplace. Investing in Regulation CF offerings needs high-risk tolerance, low liquidity concerns, and long-term commitments. Investors must be able to afford to lose their entire investment.