GuestDriven and SkyTouch Technology Join Hands to Offer Ancillary Revenue for Hotels

By CIOReview | Wednesday, August 5, 2015
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PHOENIX, AZ: In order to be at par with the emerging trends like ‘booking hotels and lodging’ or ‘compare and book’ ; hotels need to be agile in their technological negotiations, be it by hiring outside services or entering into a partnership. GuestDriven, a mobile guest engagement platform, and SkyTouch Technology, a cloud based hotel management company, have entered into a strategic partnership to ensure that personalized mobile experience will keep the customer happy and successfully increase ancillary revenue at a low cost.

Charlie Green, Director of Product Management & Business Development at SkyTouch Technology says, ”This partnership with GuestDriven enables SkyTouch Technology to provide hotels with mobile check-in capabilities and the opportunity to extend additional offers to their guests and is exciting to give their customers another avenue to help drive revenue.”

The benefits SkyTouch has got from GuestDriven are that customers can access mobile check-in and upgrade offers at an exclusive price point with no set up charges or recurring fees which will help increase revenue. On the other hand cloud technologies of SkyTouch offer user friendly approach for customers thus increasing RevPAR (Revenue per Available Room) by creating a new guest touchpoint and revenue stream.

 GuestDriven CEO Anthony Zebrowski-Rubin says the partnership is empowering for all involved. He sees that the leaders of hospitality today aren’t just providing their guests a smooth and memorable physical experience on-site, but also a genuinely intuitive mobile experience.