IBM Bolsters Watson IoT Unit by Announcing Acquisition of The Weather Company

By CIOReview | Thursday, October 29, 2015
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ARMONK, NY: IBM bets big on the Big Data opportunities by announcing signing of a definitive agreement to acquire The Weather Company’s B2B, mobile and cloud-based web properties. The deal includes WSI, weather.com, Weather Underground and The Weather Company brand.  However, IBM stops short of buying its TV brand by saying it will be licensing weather forecast data and analytics under a long-term contract to ‘The Weather Channel’ which isn’t part of this deal.

IBM’s decision will bolster the new Watson Internet of Things unit and Watson Internet of Things Cloud platform. The acquisition will allow IBM to collaborate its cognitive and analytics platform with The Weather Company’s cloud data platform, enabling the former company to collect array of data sets, analyze and leverage them in delivering deeper insights across Watson Platform.

The Weather Company product and technology assets such as meteorological data science experts, precision forecasting and cloud platform will come under IBM’s portfolio once companies Ink the deal. IBM also has plans to strengthen The Weather Company’s digital advertising platform and skills by build additional ad-sponsored consumer and business solutions.

The evolution of Internet of Things has provided opportunities for organizations to realign their mode of operations. IBM is delivering its commitments made earlier on providing IoT services to enterprises. The latest announcement will only strengthen the company’s commitment towards transforming Watson as a growth engine.

“The Weather Company’s extremely high-volume data platform, coupled with IBM’s global cloud and the advanced cognitive computing capabilities of Watson, will be unsurpassed in the Internet of Things, providing our clients significant competitive advantage as they link their business and sensor data with weather and other pertinent information in real time,” says John Kelly, SVP, IBM Solutions Portfolio and Research. “This powerful cloud platform will position IBM to arm entire industries with deep multimodal insights that will help enterprises gain clarity and take action from the oceans of data being generated around them.”