IBM-Wimbledon Collaboration Digitizes the Match Viewing Experience

By CIOReview | Tuesday, June 23, 2015

FREMONT, CA:  IBM is all set to bring the tennis fans closer to their favorite sport at the Grand Slam event, Wimbledon, by making use of the latest technology advancements in cloud, analytics mobile, social and security.

The All England Club, along with IBM will provide an excellent digital experience with the real time content to fans. This allows them to get closer to the action across all of Wimbledon's 19 courts, irrespective of the device they are using and the place they are located.

IBM has redesigned and the mobile app highlighting the real-time live scores integrated alongside live and on-demand video, courtside action and insights. The redesigned is available for Apple iPhone, iPad and Android devices and is responsive to any device be it a desktop, tablet or mobile.

With advanced analytics, IBM InfoSphere Streams –advanced analytic platform that allows user-developed applications to quickly ingest, analyze and correlate information, will identify breaking match facts in near real-time and Watson Engagement Advisor -Software-as-a-Service that understands context and dialog, will provide related insights and historical context. The combination of Streams and Watson will bring unprecedented analysis and awareness to the Wimbledon digital output.

IBM has also designed a website, built on IBM Bluemix that will provide players with personalized information about their match schedules. Players will have reports and historical insights about other players, and real-time updates about the tournament information to enhance player engagement and experience throughout the championships. In addition to these features, IBM blocks suspicious events and allows security in real time analytics to rapidly identify and address potential attacks.

Speaking about their collaboration, Sam Seddon, Wimbledon Client and Program Executive, IBM, says, “For Wimbledon, this capability will allow them to enrich the fan experience by providing a comprehensive and compelling digital platform featuring instant access to video, scores, articles, interviews and breaking tournament news."