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Big data has enabled organizations to analyze huge volume of data and gain insights that can help themptimize their business strategy.. That said there are many factors to look at before jumping into the big data landscape. While only few organizations have implemented a fully-fledged big data infrastructure. It is because of various reasons pertaining to security, infrastructure constraint, and lack of big data analytics framework in dealing with smaller data sets to name few. There are certain myths as well that has lead organizations to think about big data differently. Some of them are detailed below: 