Kustomer Curates Holistic Customer Experiences, See What Anomalie Shares!

By CIOReview | Friday, June 7, 2019
Brad Birnbaum, Founder & CEO

Brad Birnbaum, Founder & CEO

FREMONT, CA: Redefining personalized customer engagement in terms of deepening the relationship between company and consumer, Kustomer, the next generation omnichannel platform providing customer-centric solutions, helps companies engage with their clients holistically and efficiently. The success of one of their clients Anomalie best illustrates its capabilities. Anomalie is a direct-to-consumer wedding dress firm that makes custom gowns to fit brides’ unique style, size, and budget. Before switching to Kustomer, Anomalie stylists had to log into separate systems for text, phone, chat, email, and data visualization, which has now changed into stylists being able to usher all information about their customers in one view and communicate with them across channels.  

By unifying all of the consumer data from all of the companies’ systems and channels, the platform enables them to deliver effortless, consistent, and personalized service through a single timeline view. Kustomer is positioned as an end-to-end Customer Experience Management (CEM) solution innovator, which can easily be a part of every people-first, efficiency-featuring enterprise.

“When we were first put in touch with Kustomer, we thought all customer support platforms were similar and only incrementally different. We were certainly not planning to shift our entire CX processes to another provider. Within three weeks of hearing the pitch, we switched all of our stylists onto Kustomer,” remarks Leslie Voorhees Means, Co-Founder & CEO at Anomalie. Additionally, Kustomer helps to identify opportunities to nurture and engage customers to drive more sales.

Today’s customers are highly informed, demanding, and desires on time and personalized interactions without any hassles. With ever-increasing competition in this hyper-connected world, the need to get smarter to attract and retain customers is addressed by CEM platforms, gaining insights into customer interactions and optimizing each touchpoint to drive loyalty and lifetime value.

A team consisting of a diverse mix of talent lead by a visionary leadership drives Kustomer, along its success trajectory. “Every client entrusts us with their proprietary and valuable customer data that holds significant monetizable value. And for that reason, we strive to uphold and continuously improve upon the quality of the service we deliver,” explains Brand Birnbaum, Founder, and CEO at Kustomer. By establishing its presence in newer markets, Kustomer envisions to upscale and expand its client portfolio.