Medallia: Quickly Identifying and Meeting Customer Demands

By CIOReview | Thursday, January 17, 2019
Borge Hald, Co-Founder & CEO

Borge Hald, Co-Founder & CEO

Today, the business world is undergoing major growth and continuous development with expansion in various sectors with the involvement of technologies. The competition is also high among organizations. In order to retain the customers, organizations must provide standard service, which meets the need of the customers. The companies are lagging to get the insights of the customers due to the lack of Optimum IT infrastructure and effective customer experience management strategy. There are many customer experience software available in the digital world that can be leveraged today to meet the customer requirements and offer a satisfying experience.

Medallia’s Experience Cloud is a business software platform for customer feedback management. The company’s head office is located in San Mateo, California. The platform is designed to meet customer requirements consistently. Medallia turns customer feedback into real-time actionable insights that are used by organizations, to rescue the customers at risk, engage more customers, and identify their growing needs that are to be met. These solutions make customer experience transparent, defeat data silos, and constantly work to improve overall growth. “There are lots of feedback sources we filter right on to the user’s iPhones and have analytics on them in real time. This makes it easier to open cases, fix relationships with customers, and discover root causes in order to fix things,” says Borge Hald, CEO, and Co-founder, Medallia.

Medallia appointed Roxanne Oulman as its Chief Financial Officer on 11 December 2018. Oulman has been a leader in high-growth industries for about 25 years in her financial career and has worked with companies including CallidusCloud, Thoratec, and Zomax. The former CFO of Medallia was Mike Kourey who is now appointed as Medallia’s advisor.

  There are lots of feedback sources we filter right on to the user’s iPhones and have analytics on them in real time. This makes it easier to open cases, fix relationships with customers, and discover root causes in order to fix things​  

The design of the Medallia experience cloud is capable of capturing, analyzing, and predicting the intentions of the users. On the basis of these demands, the products are created by the company, which successfully leads the business with high profits.

The mobile customer experience app of Medallia is used in several industries. The apps have the option to receive an assessment of the customer’s experience with brands. With this feedback, the brands can act immediately to solve the problems of the customer.