New Age App Security is Taking on Cyber Crimes
Today, most companies are still stuck in the traditional security solutions and are not aware of evolving threat landscape which is making it easy for cybercriminals to target them. The 2017 Cost of Data Breach Study from the Ponemon Institute puts the global average cost of a single data breach at $3.6 Mn. Another research by F5 Labs showed that 50 percent of internet traffic was from bots of which 30 percent are malicious. Also, attackers are increasingly making use of “false flagging” to cover their tracks making it harder for companies and investigative agencies to find them. All these facts highlight that companies must resort to stringent measures to prevent cyber crimes.
A web application firewall (WAF) is one of the easiest ways to prevent the company’s data from being open to attackers by preventing unauthorized access to or from a private computer network. Even these are not capable enough to handle many cyber crimes of today, and there arises the need to switch to Advanced WAF (AWAF).
AWAFs increase app security through encryption, machine learning, and behavioral analytics. This enables them to prevent account takeovers, block automated attacks and protect apps, thereby resulting in enhanced cybersecurity. Through the use of Anti-Bot Mobile SDK rich services like application whitelisting (providing a list of approved software), secure cookie validation and advanced app hardening, AWAFs prevent mobile attacks also.
The time has come to put an end to cyber crimes. Investing in integrated security solutions protects what matters: business applications. The net result is that data is protected; the business upholds compliance standards, and the customers remain enthusiastic, loyal fans—a world-class winning combination.
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