New Community Cloud from Salesforce Released with New Features
FREMONT, CA: Salesforce takes inputs from customer feedback and announces new features to its existing software to help companies better connect with its stakeholders. The latest additions include, Targeted Recommendations, Lightning Community Builder and Templates and Salesforce Files Connect for Google Drive.
The enhancements have been designed to identify the experts from the user’s contributions and then suggests them to the other community members. The community managers propose content with the exact information they want, post announcements into feeds and direct them to their targeted audience, that consists- specific groups, members or individuals.
The Lighting Community Builder and Templates feature allows the user to use customized, branded and mobile-optimized communities and develop their own custom apps. Last but not the least, Salesforce Files Connect for Google Drive lets community members collaborate and share any file created or stored in Google Drive.
However, Salesforce is not the only business vendor that is making a bold move in this direction. Companies like Microsoft and others are also coming up with strategies which provide greater benefits to its users. Charles King, Principal Analyst at Pund-IT in an interview with Jennifer LeClaire of NewsFactor Network, says that nevertheless Salesforce is a force to be reckoned with.
Most of the aforementioned improvements of the next- generation Community Cloud like the Lightning Community Builder and Templates have already been added in the existing Community Cloud. Features like drag and drop components and integration of custom Lightning components will be made available by the latter half of 2015.
Nasi Jazayeri, Executive Vice President of Community Cloud at Salesforce says “Communities have become the connective tissue linking customers, partners and employees to companies and each other,". Jazayeri, foresees the new iteration will fortify the existing bonds.