Newgistics' Tacit Knowledge Reinforces Retail with Google Cloud Platform

By CIOReview | Thursday, March 24, 2016

FREMONT, CA: Tacit Knowledge, a Newgistics firm catering eCommerce services has collaborated with the Google Cloud Platform. As Google portrays a deep expertise in digital commerce, the motive of the alliance is to offer Google’s infrastructure to the Tacit’s retail customers. The company also aims at implementing complex business solutions and eCommerce systems for retailers.

Google’s infrastructure generates over 100 billion search results every month, facilitates storage for 425 million Gmail users and includes over 6 billion hours of YouTube video per month. The infrastructure powers Tacit’s applications and sites, enabling retailers to gain industry leading scalability required to handle spikes from major buying seasons or flash sales. It also offers security, analytics and quick setting of SQL-like queries against the multi-terabyte data.

“We deliver the most complete digital commerce solution combining services and technologies that we’ve vetted and integrated. This empowers our merchant customers to focus on creating outstanding customer experiences from device to doorstep,” said Todd Everett, CEO, Newgistics.

Tacit Knowledge delivers high value outcome for retailers through the services and advanced technologies deployed on the Google Cloud Platform. Tacit is a SAP Hybris partner and business expert in building and optimizing omni-channel commerce websites using the SAP Hybris platform. The company combines the eCommerce efficiency of SAP Hybris with the performance and durability factors of the Google Cloud Platform, thereby offering high end solutions for merchants.

The firm incorporates SAP Hybris on the Google Compute Engine for existing and new retail clients. The combination triggers zero downtime, faster time to market, custom infrastructure to fit-in any company’s requirements and exceptional reliability to scale during peak periods.

“Our objective is to field a complete digital and physical commerce solution to spare our merchant customers the pains of cobbling one together in an increasingly fragmented space,” adds Todd.