Quicklizard Aims to Expand Globally
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Quicklizard Aims to Expand Globally

By CIOReview | Wednesday, March 10, 2021
Pini, CEO

Pini, CEO

Quicklizard, currently valued at 37 million euros, is looking to raise an additional 11.4 million euros to accelerate growth across Europe and further.

FREMONT, CA: Quicklizard, a platform that allows retailers to monitor, measure, and incorporate optimal prices based on real-time market trends, recently announced that it would begin listing on the Tel Aviv Stock Exchange (TASE) from Tuesday, 23rd February. The business, which is currently valued at 37 million euros, is looking to raise an additional 11.4 million euros to accelerate growth across Europe and further research and development into AI-powered dynamic pricing. Quicklizard is an omnichannel retail technology organization that provides rule-based, AI-powered dynamic pricing to control businesses worldwide.

Quicklizard's aspirations to collaborate with a growing number of global brands have been reinforced by this new addition to the stock market, as supply and demand fluctuate due to COVID-19. Dynamic pricing refers to the process of assigning a price to a commodity-based on current market conditions. The Israeli-founded technology firm, which has over 50 employees in Denmark, Germany, France, the United Kingdom, Norway, Italy, and the United States, offers dynamic pricing solutions to retailers in electronics, grocery, fashion, healthcare, and travel industries. Quicklizards' IPO comes as the business expands by 75 percent year on year, with a gross profit of over 70 percent.

Quicklizard has created a dynamic pricing solution that any retailer can quickly adopt to replace more conventional, time-consuming, and often unreliable pricing procedures that still depend on Excel sheets. Whether the company is located online, in a brick-and-mortar shop, or both the platform, it helps retailers automate and set prices for numerous items in their inventory. Quicklizard intends to use the IPO's fundings to increase its international sales teams and boost its current market share in Europe and the United States.

Speaking about their decision to pursue an IPO at an early stage, Quicklizard CEO and Co-founder Pini Mandel commented, "We do not believe that dynamic pricing is a trend. We are certain that it is here to stay and will soon be a part of the everyday shopping experience. We want to make sure our strategy is as transparent as possible to our customers. This is why we are seeking an IPO at this point in the business."