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Radial Announces its New CEO

By CIOReview | Wednesday, December 16, 2020

Simpson comes to the role with experience in business development, lean implementation, and growth strategies.

FREMONT, CA: Radial, a bpost group company and pioneer in omnichannel market technology and operations, has recently announced the appointment of Ilias Simpson as Chief Executive Officer of Radial and Parcels & Logistics North America. In his new position, Simpson will draw on his many years of industry experience and, most significantly, his tenure as Senior Vice President of Fulfillment Services and a part of the Executive Leadership Team to lead the business to continued success and growth.

Simpson comes to the role with experience in business development, lean implementation, and growth strategies. Since 2017, Radial has led nationwide operations for performance centers, network optimization, engineering, quality improvement, and project management efforts. His enthusiasm for the organization, his employees, and his clients is reflected in his leadership style and his understanding of how-to further Radial's role as a leader in the omnichannel business.

"bpost group is transforming successfully into an omni-commerce company following its acquisition of Radial in the U.S., which has achieved a key milestone of profitable growth this year," said Jean-Paul Van Avermaet, CEO, bpost group. "Following our internal succession planning and recommendations by the Remuneration Committee, it's my pleasure to welcome Ilias as the newest member of the bpost Group Executive Committee in charge of North American activities."

The bpost group's decision speaks to the company's faith and continued investment in Radial North America and is a significant move for the bpost group to achieve its goal of being a leading global omnichannel provider. He will be the first American to join the Bpost Group Executive Committee, adding his perspective and in-depth knowledge of the institution and its North American clients to the international group.

"It's with great pride that I take on the role of CEO, Radial and Parcels & Logistics North America. Radial's employees and clients are the heart of our business, and I feel strongly about continuing to live by our corporate values and deliver a client-centric approach that builds long-term, strategic relationships with our clients and partners," said Ilias Simpson, CEO, Radial. "The retail industry has been impacted like never before with changing consumer behavior and unprecedented e-commerce growth. Many brands are realizing just how important omnichannel solutions are as they quickly adjust to the growing demand and increased need for channels like BOPIS and curbside pickup. With our years of experience, Radial has helped clients quickly adapt and scale to surging e-commerce demand during the early months of Covid, and are partnering with the world's leading retail brands to ensure they are implementing robust omnichannel, fulfillment, customer care, and fraud solutions to deliver seamless customer experiences during peak season and beyond."

Before joining Radial, Simpson held senior roles in Ryder, Pentair, Halliburton, and Cintas. He has an MBA from the University of Dayton and a BA in Sociology from the University of North Texas. He is a part of the National Black MBA Association and a decorated veteran of the U.S. Air Force.