Rallyware Partners with Thatcher to Boost Direct Selling Business Growth through Data-Driven Salesforce Development

By CIOReview | Thursday, October 18, 2018
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Thatcher Technology Group, a leading provider of solutions for the direct selling industry announced a technology partnership with Rallyware, a data-driven workforce distribution company. This association creates a fast-growing mobile and web platform for direct selling companies. Based on their individual performance, the companies would be able to improve distributor retention and sales productivity by providing business activity and data-oriented training. With Thatcher’s enormous experience of working with direct selling companies, their team has developed Prowess, a full-featured, scalable and customizable solution for sales management empowering sales teams with seamless and cost-effective processes.

Thatcher and Rallyware have joined hands to solve a key problem of distributor attrition. Direct selling companies lose millions of dollars because of lack of marketing and product knowledge, little to no sales experience, combined with unrealistic expectations resulting in high distributor attrition rate. Rallyware, equipped with Thatcher data, now presents custom business roadmap prescribed to each distributor based on market shifts, prospect activity, compensation program, personal history, consumer purchase behavior and prospect activity.

George Elfond, CEO and Co-Founder of Rallyware points out the comprehensive goals by saying, “Both our companies strive to deliver the best experiences for our customers. This partnership is a great fit for Rallyware as Thatcher shares our passion for redefining the way distributors are on-boarded, engaged, and trained. We align individual distributor activities, whether for onboarding, training, or daily operations with specific business needs of the company; Thatcher tailors business processes to customers' needs, and this influences businesses as a whole."

“We are excited about future possibilities presented by the synergy between our two organizations’ strategic roadmaps. This partnership will allow us to reinvent enterprise engagement as we know it today,” concludes Dave Siembieda, President at Thatcher Technology Group.