Replenished Konica Minolta Website to Catch More Interest, More Business

By CIOReview | Thursday, November 26, 2015
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FREMONT, CA: Keeping in view the idea of growing customer base in tandem with a growing number of visitors (prospective customers) to its website, Konica Minolta Business Solutions has unveiled its new website with a neat design that provides easy access to its comprehensive solutions and services.

“www.kmbs.konicaminolta.us”, the new website, has the bold bright colors and the clean design that supports the company in promoting its hardware and solutions. Built to perform in the mobile-first world, the site is designed with simplified layout with a intuitive user interface to function smoothly on smart devices.

Company has developed the site with content and design elements that enable users to self-identify and align them with content specific to their needs. The site highlights content focused on Enterprise Content Management (ECM), Document Management and Automated Workflow solutions for the legal, healthcare, education, government and finance sectors.

“Our aim was to offer improved usability and provide an engaging and informative experience for users,” says Kevin Kern, senior vice president, Konica Minolta Business Solutions, U.S.A., Inc. “We have adjusted our SEO and SEM strategy to align with the new site in order to help our customers and prospects easily access information via search engines. We expect an increase in content consumption and landing page conversions.”