ShopperTrak and Workplace Partner to Optimize Retail Staffing Operations

By CIOReview | Friday, June 26, 2015
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FREMONT, CA: ShoppperTrak, provider of consumer behavior insights and location based analytics announces a partnership with Workplace, supplier of workforce management software. The joint- venture aims to allow retailers to optimize their staffing operations based on real- time in-store data, enhancing customer experience and maximizing conversion.

The collaborated effort will help retailers in managing employee scheduling accurately. The software- as- a Service (SaaS) product is a combination of ShopperTrak’s perimeter analytics technology and Workplace’s employee-centric labor forecasting and scheduling software.

“Our Smart Schedules combined with ShopperTrak’s perimeter analytics technology – provides retailers of all sizes with unique insights to easily and effectively manage staff schedules, maximizing the customer experience,” says David Farquhar, Group CEO, Workplace.