Sitecore Teams up with Xamarin for Enhanced Customer Experience Marketing

By CIOReview | Wednesday, August 19, 2015
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SAUSALITO, CA: Sitecore, provider of customer experience management which delivers customized digital content for its customers is geared up to provide Sitecore Mobile SDK (software development kit) for Xamarin, mobile app developer. This availability will allow organizations to integrate their native Xamarin applications with Sitecore, enhancing customer experience to manage and analyze the mobile app. 

The partnership will digitize customer experience focused on native apps to boost mobile-only software to increase market opportunities. Sitecore Mobile SDK is a framework that is designed to help #c developer produce native mobile applications, cross-platform apps with Xamarin that use and serve content that is managed by Sitecore. This will enable developers to rapidly develop applications utilizing their existing .NET development skills sets and deliver relevant content. The native app supports iOS, Android, Mac and windows using a single C# code base and the content from Sitecore Experience Platform can be used natively across multiple Mobile platforms.

“From delivering content to their customers seamlessly on any mobile device, to enabling marketers to manage the customer experience from their own mobile devices, to making it easy for developers to build native mobile applications, mobile is intrinsic to customer experience and Sitecore will continue to push the boundaries,” says Darren Guarnaccia, chief strategy officer at Sitecore. The key capabilities of the Sitecore Mobile SDK for Xamarin include; new Portal Class Library (PCL) client compatible with Microsoft.NET and Xamarin, supports Xamarin platform (Xamarin iOS and Android apps), integrated with Sitecore API, developers use the same C# code to integrate Sitecore Experience Platform (SXP) into their native iOS, Android and Windows Xamarin apps. “With the Sitecore Mobile SDK for Xamarin, mobile developers have even more power to create great user experiences, now our nearly one million Xamarin developers can tap into Sitecore's platform to create contextual customer experiences with a few lines of code, without ever leaving C#, ” says Joseph Hill, co-founder, Xamarin.