Sprinklr Expands its Global Operations with the Creation of Sprinklr Japan

By CIOReview | Friday, April 17, 2015
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NEW YORK, NY: Sprinklr, the complete enterprise social technology announces the expansion of its global operations with the establishment of Sprinklr Japan KK, a joint venture.

With this new establishment, Sprinklr  can meet the growing demands for social media management among Japanese enterprises, as well as provide local support for Sprinklr’s numerous global clients with significant presence in Japan.

 This announcement was made just two weeks after Sprinklr proclamation of an additional $46 Mn in new funding – at a valuation of more than $1 Bn – and launched the Experience Cloud. It also follows the company’s announced acquisition of online customer community platform Get Satisfaction, the company’s fifth acquisition in 14 months. The opening up of the Japanese market is Sprinklr’s second major international expansion.

Sprinklr Japan is a joint venture between Sprinklr, as the majority shareholder, and PIPED BITS (Tokyo Stock Exchange: 3831), Recruit Strategic Partners., and Suneight Investment. PIPED BITS is a Tokyo-based company engaged in information asset platform, media strategy, and e-commerce businesses in Japan. Recruit Strategic is a a wholly owned subsidiary of Recruit Holdings; while Suneight is a venture capital firm located in Tokyo. 

 “The connected, empowered consumer is a universal transformation that requires a truly global solution. By 2016, the number of Facebook users in Japan is expected to reach 30.6 Mn,” says  Ragy Thomas, CEO and founder of Sprinklr. “More than 200 of the world’s largest global public companies are headquartered in Japan. We are thrilled to expand to Japan and help these companies create social experiences that reduce costs, drive revenue, and increase engagement with their highly connected, mobile-centric customers.”