Sprinklr is Now Linkedin's Sponsored Updates Ads API Partner
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Sprinklr is Now Linkedin's Sponsored Updates Ads API Partner

By CIOReview | Thursday, June 25, 2015

FREMONT, CA: Sprinklr, the enterprise social technology firm, partners with Linkedin, a business-oriented social networking service, to connect with it’s extremely- targeted audience segments.

Acknowledging the potential of LinkedIn not just for individuals but for brands, Sprinklr become a Linkedln Sponsored Updates Ads API partner to fully utilize the platform potential. Their partnership enables companies to design and roll out paid campaigns on the LinkedIn platform to perform all their current social initiatives, reports Rohit Roy for MarTech Advisor.

The advantages of API integration of Sprinkle and LinkedIn are: companies scale up their LinkedIn advertising activities more efficiently, brands can organize their LinkedIn organic and paid content within the same planner and can share approval workflows and assets, avoiding duplication of efforts. Companies can also launch paid media campaign on LinkedIn with the help of Sprinklr’’s Automation layer to increase media productivity by 20 percent,  it saves time and effort as they can accessed improved insights, can view all paid and organic campaign information in one place.